Digital Marketing Specialist

Schneider Electric; Comisión de Fomento de Perú; Presencial; ARS 63.416.000 - 99.654.000; Jornada completa

Descripción de la vacante

Schneider Electric seeks a Digital Marketing Specialist for South America to lead regional engagement and digital adoption. You will manage channels like Website, WhatsApp, and mySchneider, while driving demand generation and optimizing customer journeys across the region.

With 5+ years in digital marketing and experience in multi-country environments, you will leverage Salesforce, Tableau, and Google Analytics to deliver measurable business impact and collaboration with global teams.

Formación

• Bachelor’s degree in Marketing, Business, Engineering, or related field.
• Additional education in Digital Marketing, Digital Transformation, or Customer Experience is a plus.
• 5+ years of experience in digital marketing, customer experience, digital transformation, or channel and partner management.

Responsabilidades

• Lead regional digital engagement initiatives for channels, partners, and end users across South America.
• Manage and optimize regional digital channels, including Website, WhatsApp, and mySchneider.
• Drive digital adoption programs for distributors, partners, and integrators, increasing engagement and customer satisfaction.
• Analyze user digital experiences and identify opportunities to improve customer journeys and user experience (UX).
• Develop and execute demand generation initiatives aligned with regional business objectives.
• Monitor and analyze KPIs related to digital adoption, engagement, demand generation, and digital channel performance.

Conocimientos

Digital marketing

Customer experience

Digital adoption

Stakeholder management

Data analytics

Project management

Cross-functional teamwork

English proficiency

Spanish/Portuguese advantage

Educación

Bachelor's degree

Digital Marketing education

Customer Experience education

Herramientas

Salesforce CRM

Tableau

Google Analytics

Descripción del empleo

Are you passionate about driving digital transformation, creating exceptional customer experiences, and delivering business impact through digital marketing? We are looking for a Digital Marketing Specialist for South America to lead regional engagement and digital adoption initiatives, contributing to business growth while enhancing the digital experience for customers, partners, and end users.

What will you do?

• Lead regional digital engagement initiatives for channels, partners, and end users across South America.
• Manage and optimize regional digital channels, including Website, WhatsApp, and mySchneider.
• Drive digital adoption programs for distributors, partners, and integrators, increasing engagement and customer satisfaction.
• Analyze user digital experiences and identify opportunities to improve customer journeys and user experience (UX).
• Develop and execute demand generation initiatives aligned with regional business objectives.
• Monitor and analyze KPIs related to digital adoption, engagement, demand generation, and digital channel performance.
• Coordinate initiatives with local, regional, and global teams to ensure a consistent digital customer experience.
• Collaborate with agencies, marketing teams, business leaders, and digital specialists to implement high-impact strategies.
• Generate data-driven insights and recommendations to optimize business outcomes and customer experience.

What are the key skills we are looking for?

• Experience in digital marketing, customer experience, and digital adoption.
• Strong results-oriented mindset with the ability to analyze and act on business performance indicators.
• Ability to manage multiple projects in regional and multicultural environments.
• Advanced communication, influencing, and stakeholder management skills.
• Customer-centric mindset and passion for digital experience excellence.
• Ability to translate data into actionable business initiatives and recommendations.
• Continuous improvement mindset, innovation, and problem-solving capabilities.
• Ability to work independently while collaborating effectively with cross-functional teams.

What qualifications will make you successful?

• Bachelor's degree in Marketing, Business Administration, Engineering, or a related field.
• Additional education in Digital Marketing, Digital Transformation, or Customer Experience is a plus.
• More than 5 years of experience in digital marketing, customer experience, digital transformation, or channel and partner management.
• Experience working in regional or multi-country environments.
• Experience managing demand generation, customer journey, or digital adoption programs.
• Knowledge of CRM platforms such as Salesforce or similar solutions.
• Experience using analytics and data visualization tools such as Tableau, Google Analytics, or equivalent platforms.
• Experience in KPI analysis, process automation, or digital transformation programs.
• Advanced English proficiency is required. Spanish and/or Portuguese language skills are considered a strong advantage for regional collaboration.

What's in it for me?

• The opportunity to drive digital initiatives with impact across South America.
• Exposure to regional projects and collaboration with global teams.
• Active participation in digital transformation and customer experience strategies.
• A dynamic environment where you can further develop your leadership and influencing capabilities.
• Continuous learning and professional growth opportunities.
• The opportunity to make a direct business impact through innovation, technology, and data.

Rewards designed for you

Our Total Rewards is our way of saying: We see you and we value you. It’s more than just pay and benefits—it’s a meaningful investment in you. It is designed to help you perform, grow, feel safe, and elevate your potential. The package helps you care for yourself and your family, plan your future, grow your skills and career, collaborate in an inclusive workplace, and contribute to your community. At Schneider Electric, we’re here for what matters most to you. Discover more at our Career Page.

• Country-specific programs and initiatives may be available.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

€40 billion global revenue

+9% organic growth

150 000+ employees in 100+ countries

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.