Data Intelligence Team Leader

SAP SE; Buenos Aires; Híbrido; USD 60.000 - 120.000; Jornada completa

Descripción de la vacante

An established industry player seeks a Data Intelligence Manager to lead data initiatives aimed at enhancing demand generation. This role involves managing a dedicated team, ensuring data quality, and collaborating with marketing and sales to transform data into actionable insights. Join a forward-thinking company that values collaboration and innovation, where you'll have the opportunity to work on high-impact projects and contribute to a culture of continuous learning and development. If you are passionate about data and looking to make a significant impact, this position is perfect for you.

Servicios

Flexible work model

Access to modern CRM tools

High-impact projects

Continuous learning opportunities

Collaborative environment

Formación

• Solid experience in data management and demand generation in B2B companies.
• Strong analytical skills to turn data into actionable insights.
• Experience with CRM tools and managing external vendors.

Responsabilidades

• Lead the Data Research and Commercial Intelligence team for strategic deliverables.
• Define processes for data collection and enrichment of company information.
• Monitor data and campaign KPIs for continuous improvements.

Conocimientos

Data Management

Commercial Intelligence

Demand Generation

Team Leadership

Analytical Skills

Stakeholder Management

CRM Tools

Organizational Skills

Communication Skills

Educación

Business Administration

Marketing

Statistics or Applied Mathematics

Computer Science / Information Systems

Economics

Herramientas

ZoomInfo

Apollo

Lusha

Clearbit

Marketo

Eloqua

Descripción del empleo

At SAP, we enable you to bring out your best. Our company culture is focused on collaboration and a shared passion to help the world run better. How? We focus every day on building the foundation for tomorrow and creating a workplace that embraces differences, values flexibility, and is aligned to our purpose-driven and future-focused work. We offer a highly collaborative, caring team environment with a strong focus on learning and development, recognition for your individual contributions, and a variety of benefit options for you to choose from.

We are looking for a Data Intelligence Manager with strategic vision and strong analytical capabilities to lead our data initiatives focused on demand generation. This person will be responsible for managing a team dedicated to identifying new accounts, enriching our contact database, and applying data intelligence to ensure our marketing campaigns are executed with efficiency, precision, and high impact.

Ensures that SAP is aware of market trends in the industry. Analyzes the competitive environment and future trends, and makes recommendations based on findings.

You will play a key role in building a robust data engine, collaborating with marketing, sales, and operations teams to turn data into action — always with a focus on performance and scalability.

Responsibilities

• Lead the Data Research and Commercial Intelligence team, ensuring high-quality strategic and operational deliverables.
• Define processes, workflows, and frameworks for data collection, organization, and enrichment of company and contact information.
• Oversee mapping of new markets and accounts aligned with our ICP (Ideal Customer Profile).
• Ensure data quality and integrity in the CRM, supporting governance and standardization.
• Develop strategies for segmentation, prioritization, and categorization of accounts and leads for marketing actions.
• Collaborate with all teams involved in campaign planning to define lists and target audiences.
• Monitor data and campaign KPIs, translating insights into strategic decisions and continuous improvements.
• Manage data vendors and tools, including procurement, integration, and performance tracking.
• Be the internal reference for data intelligence applied to demand generation.
• Manage the dedicated budget for the area’s deliverables.

Requirements

Mandatory:

• Solid experience in data management, commercial intelligence, or demand generation in B2B companies;
• Experience in team leadership and management of cross-functional projects;
• Experience with CRM tools;
• Analytical skills to turn data into actionable insights and campaign strategies;
• Excellent verbal and written communication skills, with strong stakeholder management abilities;
• Demonstrates all core management responsibilities: envision the future; build strong teams; develop people; manage performance;
• Experience managing external vendors;
• Strong organizational skills, ownership mindset, and focus on operational efficiency;
• Intermediate or advanced English.

Nice to have:

• Previous experience in tech, SaaS, or B2B consulting companies;
• Knowledge of data tools such as ZoomInfo, Apollo, Lusha, Clearbit, among others;
• Familiarity with marketing automation tools (e.g., Marketo, Eloqua);
• Understanding of ABM (Account-Based Marketing) and data-driven strategies;
• Intermediate Spanish.

Education Background

• Business Administration
• Marketing
• Statistics or Applied Mathematics
• Computer Science / Information Systems
• Economics

What We Offer

• A collaborative, innovative, and results-driven environment;
• High-impact projects in one of the world’s largest tech companies;
• Flexible work model (remote/hybrid, as applicable);
• Real opportunities for growth and ownership;
• Access to modern CRM and market intelligence tools;
• Interaction with global teams and continuous learning.

Key Responsibilities & Tasks

• Summary of Global Customer, Competitive and Market Insights job family:
• The Customer, Competitive and Markets Insights group (CMI) provides a clear single source of truth and actionable insights on our customers, competitors, and markets to deliver direct measurable impact on SAP’s customer success and accelerated growth. CMI operates according to 8 guiding principles:
• Demonstrate a bias towards taking action and developing actionable insights
• Act as a catalyst for data driven decision-making across SAP
• Remain consistently customer-centric across all engagement and deliverables
• Focus on deep, trusted, visible stakeholder engagement
• Embrace collaboration across CMI domains as well as across other COE and insights teams
• Display a smart balance between developing top quality work and swift responsiveness
• Live out a mantra of innovation – readily embrace new approaches and tactics
• Thrive in a culture of metrics and accountability

Accountability:

• Manages resources ensuring business critical & innovative results
• Builds action plans and makes operational decisions on policies, tactics, resources critical to the function's business success to ensure delivery against strategy of the function or team
• Accountable for annual goals established for team or department
• Directs activities of a team or department of professionals and supports staff.
• Builds strategic partnerships with key decision makers in customer & partner organization
• Demonstrates all management responsibilities:
• Create the future; build a team; develop people; manage performance

Complexity:

• Makes day-to-day decisions within or for a team or department.
• Works collaboratively with direct reports.
• Regularly applies expertise in day-to-day activities

Experience:

• Sound professional experience
• Deep managerial skills necessary for management responsibility

Communication:

• Represents SAP to customers / partners
• Encourages and develops team to cooperate and to freely express their opinions
• Formulates clear objectives and strategies and work assignments
• Communicates unpleasant messages in a timely and constructive manner to team
• Listens openly and attentively to fully understand ideas and opinions within the team

Additional Information
As a people leader, you are responsible for supporting the success of not only your direct reports, but the success of all employees within the larger team you are a part by helping to identify development opportunities and supporting team members to achieve their goals. You are expected to know about the members of your extended team and share insights with your peer managers. Look for opportunities to coach and recognize employees directly and provide just-in-time feedback so that employees can reflect on your input immediately.

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better and more equitable world.
SAP is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to the values of Equal Employment Opportunity and provide accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: [e-mail]
For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

EOE AA M/F/Vet/Disability:

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Successful candidates might be required to undergo a background verification with an external vendor.

Requisition ID: 424457 | Work Area: Sales Operations | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid.

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