Aviation Marketing Specialist

Placements24; Hurlingham; Hybrid; ARS 32,081,000 - 50,412,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work model

Healthcare benefits

Job summary

Placements24 is seeking an Aviation Marketing Specialist to join a prominent aviation brand in Sandton. You will develop and execute marketing strategies for aviation products and services, conduct market research, and manage digital campaigns across SEO, email, and social channels.

You will create engaging content, coordinate events, and analyze campaign performance to drive visibility and growth. A hybrid work setup offers in-office collaboration and remote flexibility.

Qualifications

• Bachelor-level degree in marketing, communications, or related field.
• Experience as a Marketing Specialist, preferably in aviation or aerospace.

Responsibilities

• Develop and implement marketing plans and campaigns for aviation products and services.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Create engaging marketing content (website copy, social media, brochures, press releases).
• Manage digital marketing channels (SEO, SEM, email, social media).
• Coordinate participation in industry trade shows, conferences, and events.
• Track and report campaign performance and optimize strategies.

Skills

Content creation

Digital marketing

Creative thinking

Project management

Communication skills

Education

Bachelor's degree in Marketing, Communications, Business, or a related field

Tools

Google Analytics

CRM software

Job description

About the Role

Our client, a prominent player in the aviation industry , is seeking a creative and strategic Aviation Marketing Specialist to join their team in Sandton . This role is responsible for developing and executing marketing strategies to promote aviation products, services, and brand initiatives. You will engage in market research, campaign management, content creation, and digital marketing efforts to enhance brand visibility and drive business growth. This hybrid position offers a blend of in-office collaboration and remote work flexibility, allowing for effective campaign management across various platforms and channels, supporting our marketing objectives in the dynamic Sandton business hub.

Key Responsibilities

• Develop and implement comprehensive marketing plans and campaigns for aviation products and services.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Create engaging marketing content, including website copy, social media posts, brochures, and press releases.
• Manage digital marketing channels, including SEO, SEM, email marketing, and social media platforms.
• Coordinate participation in industry trade shows, conferences, and events.
• Track and report on the performance of marketing campaigns, analyzing data to optimize strategies.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Proven experience as a Marketing Specialist, preferably within the aviation or aerospace sector .
• Strong understanding of digital marketing tools and techniques (e.g., Google Analytics, CRM software).
• Excellent written and verbal communication skills.
• Creative thinking and problem-solving abilities.
• Ability to manage multiple projects simultaneously and work effectively in a hybrid work environment .

Benefits

• Competitive annual salary and performance-based incentives.
• Comprehensive health, dental, and vision insurance.
• Opportunities for professional development and attending industry events.
• A dynamic and innovative work environment in Sandton .
• Chance to shape the brand presence of a leading company in the aviation market .