Associate Director of Marketing

AvantStay, Inc.; Argentina; Remote; ARS 76,867,000 - 122,988,000; Full time

Benefits offered by this job

Fully remote

Annual bonus (15% of base pay)

Generous paid time off

Job summary

AvantStay is hiring an Associate Director of Marketing to lead and scale our global marketing across brand, content, creative, and growth. You will guide a distributed team of designers, copywriters, photographers, and marketers, connecting brand storytelling with channel distribution and revenue.

You’ll drive AI-enabled workflows to accelerate content generation, creative production, and media buying while maintaining a premium luxury brand voice.

Qualifications

• 5+ years of marketing experience in luxury hospitality/travel.
• Hands-on expertise across social media, brand management, and channel distribution.
• Direct experience with OTA channel management (Airbnb, Vrbo, etc.).
• Experience contributing to or building brands in a premium/luxury context.
• Experience managing distributed teams, contractors, and/or agency partners.
• Fluency with AI tools (ChatGPT, Claude, etc.) and a clear point of view on how AI reshapes a modern marketing org.

Responsibilities

• Lead marketing team across brand, creative, and growth (performance, SEO, lifecycle, CRM).
• Define brand strategy, voice, and visual identity across guest and homeowner touchpoints.
• Develop social media strategy and execute on Instagram, TikTok, and emerging platforms.
• Manage channel distribution marketing across 60+ OTAs.
• Plan integrated campaigns tied to seasonality, launches, onboarding, and boutique portfolio.
• Oversee performance marketing: paid social, paid search, programmatic, affiliate, attribution.
• Establish content production systems for 3,000+ properties.
• Coach and manage a distributed team across time zones and agencies.
• Track budgets, forecast, and report to senior leadership.
• Implement AI-native workflows for content, production, media buying, analytics.

Skills

5+ years marketing

Luxury hospitality

Brand management

Social media management

Channel marketing

OTA management

AI fluency

Tools

Airbnb

Vrbo

Job description

Who we are

AvantStay delivers world class, authentic, tech-enabled short-term rental (“STR”) group experiences targeted at the millennial generation. We are venture funded and growing rapidly in the explosive $100+ billion dollar STR industry. We deliver a customized end-to-end experience that is tailored just for groups and powered with technology at every layer.

What we are looking for

We're hiring an Associate Director of Marketing to help lead and scale our global marketing function across brand, content, creative, and growth. This is a high-impact role for someone with a strong foundation in luxury hospitality and/or travel marketing. You know how to build a premium brand while driving measurable demand through paid, organic, and partner channels.

You’ll own day-to-day leadership of a globally distributed team of employees and contractors — designers, copywriters, photographers, social leads, performance marketers, and agency partners — and you’ll be the connective tissue between brand storytelling, channel distribution (OTAs, direct, partnerships), and revenue.

This role is for someone who is deeply fluent in AI, uses it every day to move faster and smarter, and can bring that operating leverage to a lean, high-output team.

What you’ll do

• Day-to-day leadership of the marketing team across brand, creative (content, photography, social), and growth (performance, SEO, lifecycle, CRM)
• Brand strategy, voice, and visual identity across every guest and homeowner touchpoint
• Social media strategy and execution across Instagram, TikTok, and emerging platforms
• Channel distribution marketing across 60+ OTAs
• Integrated campaign planning tied to seasonality, market launches, new property onboarding, and the boutique hotel portfolio
• Performance marketing oversight: paid social, paid search, programmatic, affiliate, and attribution
• Content and photography production systems — how we capture, edit, and deploy creative at scale across 3,000+ properties
• Team leadership across multiple time zones: coaching, performance management, and vendor/agency selection
• Budget tracking, forecasting, and reporting to senior leadership
• AI-native workflows across the team — deploying tools for content generation, creative production, media buying, analytics, and operational efficiency

What you’ll bring

• 5+ years of marketing experience, with meaningful time spent in luxury hospitality and/or travel (luxury short-term/vacation rentals, boutique hotels, or adjacent premium travel brands)
• Hands-on expertise across social media, brand management, and channel/distribution marketing
• Direct experience with OTA channel management (Airbnb, Vrbo, etc.)
• Experience contributing to or building brands in a premium/luxury context
• Experience managing distributed teams, contractors, and/or agency partners across creative and growth disciplines
• Fluency with AI tools (ChatGPT, Claude, etc.) and a clear point of view on how AI reshapes a modern marketing org

Logistics

• This role is only open to global candidates outside the United States
• Must be able to work US business hours (Pacific, Central, or Eastern time)
• Must have excellent written and spoken English (near-native)
• Annual base pay: $50,000-80,000 USD, depending on location & experience
• Bonus (15% of base pay)
• Fully remote - work from anywhere!
• Generous paid time off

When you join AvantStay

You’ll be doing work that matters alongside an experienced and dynamic team, transforming the way people travel and vacation. Your place within the colossal travel and real estate industries will leave you with a wealth of opportunities to feel both challenged to innovate and rewarded for your efforts. Of course, we will offer you pay and benefits, but we’re about more than that. AvantStay is a place where you can craft your own path to greatness. Whether you think in code, words, pictures or numbers, find your future at AvantStay.

No soliciting from staffing agencies. Thank you!