UI / UX Designer · Senior · Office · As per industry standards

RHIA; United Arab Emirates; On-site; AED 180,000 - 240,000; Full time

Job summary

RHIA is seeking a Senior UI/UX Designer to lead the design of our travel-tech platform, ensuring intuitive interfaces and strong brand alignment. You will own the end-to-end design process from research and wireframes to high-fidelity visuals and collaboration with developers.

With AI at the core, you will explore transparent ways to present AI-driven insights in the UI. Collaborating with front-end engineers, you will build and maintain Rhia’s design system, implement a consistent visual

Qualifications

• 5+ years of experience in UI/UX design and a strong portfolio for web and mobile.
• Proven track record designing complex applications or platforms, ideally in startups or Agile environments.
• Experience with SaaS products and travel/technology sectors is essential.

Responsibilities

• Conduct user research and usability testing to understand needs and behaviors of travelers and travel managers.
• Develop personas and journey maps to inform design decisions and address real pain points.
• Create wireframes, storyboards, and interactive prototypes for new features and product enhancements.
• Design intuitive interfaces following layout, typography, and visual hierarchy best practices for web and mobile.
• Incorporate AI-driven features into the user experience and ensure outputs are understandable and valuable.
• Maintain Rhia’s design system including UI components, style guides, and interaction patterns.

Skills

UI/UX design

Figma

User research

Prototype tooling

Responsive design

Accessibility WCAG

Education

Bachelor's in Design

Tools

Figma

Sketch

Adobe XD

Job description

Design · Senior · Work from office · As per industry standards

About the role

We are seeking a Senior UI/UX Designer to lead the design of Rhia’s travel-tech platform, ensuring that our user interface is intuitive, engaging, and aligned with our brand’s vision. In this role, you will take charge of the end-to-end design process: from user research and wireframing to high-fidelity visual design and collaborating on implementation with developers. As the champion of our users’ experience, you will craft interfaces that make complex travel planning tasks feel simple and enjoyable. Given Rhia’s heavy use of AI, you’ll also explore novel ways to present AI-driven insights and recommendations in the UI in a transparent and user-friendly manner.

Responsibilities

• Conduct user research and usability testing to deeply understand the needs and behaviors of both travelers and travel managers using our platform
• Develop user personas and journey maps to inform design decisions, ensuring our product addresses real pain points with clarity and simplicity
• Create wireframes, storyboards, and interactive prototypes for new features and product enhancements
• Design intuitive user interfaces that follow best practices in layout, typography, and visual hierarchy while being optimized for web and mobile use
• Accommodate complex functionalities (like AI-generated recommendations or multi-step booking flows) in a way that feels accessible and engaging
• Innovate on how to incorporate AI-driven features into the user experience, designing how an AI travel assistant chatbot will interact with users, or how predictive analytics are displayed in-app
• Ensure AI elements are easy to understand (demystifying AI outputs) and add clear value to the user
• Develop and maintain Rhia’s design system including UI components, style guides, and interaction patterns
• Ensure consistency across the product in terms of look and feel, and that designs align with our brand identity
• Refine our visual language to resonate with a global audience and reflect the trustworthiness and innovation of our product
• Work closely with front-end developers to ensure accurate implementation of designs
• Provide detailed design specifications and assets
• Participate in design reviews and iterative feedback sessions during development sprints, addressing any UI/UX issues that arise and ensuring the final product matches the intended design quality
• Analyze user feedback and behavior data to identify areas of the UI that need improvement
• Iterate on designs post-launch to enhance usability and delight
• Stay updated on the latest design trends, especially in consumer-facing apps and SaaS, and apply them appropriately to keep our product modern and competitive
• Mentor junior designers or collaborate with external design resources (if applicable as our team grows)
• Lead design critique sessions, promoting a high standard of design and user experience within the team
• Advocate for the user in all discussions, ensuring that product and engineering decisions also consider UX implications

Requirements

• 5+ years of experience in UI/UX design, with a strong portfolio showcasing web and mobile application designs
• Proven track record as a key designer for complex applications or platforms, ideally with some experience in a startup or agile development environment
• Experience with SaaS products and understanding of the travel/technology sectors is essential
• Mastery of modern design and prototyping tools (e.g., Figma, Sketch, Adobe XD, or similar)
• Solid understanding of responsive design principles and designing for various screen sizes
• Basic knowledge of HTML/CSS is beneficial—not for coding, but to understand implementation constraints and possibilities
• Strong skills in user research, information architecture, and interaction design
• Ability to simplify complex workflows into elegant UI flows
• Familiarity with accessibility standards (e.g., WCAG guidelines) to ensure our product is usable by all
• Excellent visual design sensibility with attention to detail in layout, color, and typography
• Able to create clean, modern, and visually appealing interfaces that instill user trust and engagement
• Comfort with designing interfaces that display data-heavy content or AI outputs
• Able to think about how to present things like analytics, predictions, or personalized content in a user-friendly way
• Strong communication and collaboration skills
• Capable of articulating design rationale and discussing possible solutions with non-designers
• Open to feedback and adept at balancing user needs with business goals and technical constraints
• Nice to have: Past experience designing for e-commerce, travel apps, or map-based applications
• Nice to have: An eye for subtle animations or micro-interactions that can enhance user delight
• Nice to have: Experience with data visualization or dashboard design
• Nice to have: Bachelor’s or Master’s in Graphic Design, Interaction Design, HCI, or related field
• Nice to have: Any industry recognition (design awards, features in design showcases) or contributions to design communities (like writing articles, speaking at events)
• Nice to have: Experience designing for a global user base, including localization and cultural considerations in design
• Nice to have: Familiarity with additional tools like user testing platforms (UserTesting, Hotjar), analytics (Google Analytics for user flows), or project management tools (JIRA, Trello)
• Nice to have: Direct experience working in tandem with front-end engineers through an Agile process
• Nice to have: Basic front-end coding ability or experience building out design in code for side projects
• Nice to have: Demonstrable interest in travel combined with a passion for emerging tech (AI, AR/VR in UX, etc.)

About RHIA

Our hotels already have great systems. They just don't talk to each other. RHIA unifies every data stream across your operation—PMS, CRM, booking engines, F&B, and beyond. One platform. Complete visibility.RHIA - "Real time Hotel Intelligence and Analytics" founded by industry veterans, hotel owners and institutional investors is looking for charismatic, bright team members to join us in shaping the next chapter of the hospitality industry.

Hospitality Technology 1-10 Est. 2025 Dubai, UAE Website