Student Success Consultant (B to C sales to China)

Purple Ruler; Dubai; On-site; AED 60,000 - 90,000; Full time

Benefits offered by this job

Flexible remote work

AI-first environment

Learning and growth

Meaningful work

Job summary

Purple Ruler, a UK-based online education provider, seeks a Student Success Consultant for its B2C operation in the UTC+8 region (China and surrounding areas). The role combines sales, coordination and delivery, from enquiry to sustained learning, with a focus on enrolment, scheduling, and student progress tracking.

The ideal candidate is Mandarin-speaking based in Dubai, with a university degree and comfort using AI tools to streamline complex multi-threaded work.

Qualifications

• Bachelor's degree or above, with experience in education, sales or marketing.
• Comfortable with complex, multi-threaded work; plans independently and uses AI tools to improve efficiency and processes.

Responsibilities

• Enrolment and conversion (approx. 30%): Follow up on enquiries and close sales through asynchronous communication.
• Scheduling and teacher-student coordination (approx. 30%): Manage lesson scheduling and timetable changes.
• Learning tracking and customer service (approx. 20%): Monitor students’ progress and maintain satisfaction.
• Content and referrals (approx. 20%): Create engaging content to attract and retain customers.

Skills

Mandarin

English

Sales

Education

AI tools usage

Scheduling

Project management

Education

Bachelor's degree

Tools

Claude Code

AI tools

Job description

Role: Student Success Consultant (B to C sales to China)

Location: DMCC Dubai | Type: Full-time

Purple Ruler is a UK-based online education provider serving students in the UK and US, as well as families across Asia. We are a DfE-registered online school, regulated by Ofsted, and we work with 50+ local authorities and 300+ schools and multi-academy trusts (MATs) in the UK and US, having delivered over 100,000 live lessons. We are also an AI-driven team: we use AI tools to reshape how we work, so everyone can spend their time where they create the most value.

This role covers our B2C business for families in the UTC+8 time zone (China and surrounding regions). It is an end-to-end position spanning sales, coordination and delivery. You will handle enrolment, scheduling, teacher communication and student progress tracking, taking each student from first enquiry through to sustained learning.

Our workplace is inclusive and supportive of the LGBT community, and we foster a culture of respect, diversity and equality. We are committed to a safe and welcoming environment where everyone can thrive, regardless of sexual orientation or gender identity.

Responsibilities

• Enrolment and conversion (approx. 30%): Follow up on enquiries and close sales, mainly through asynchronous communication with flexibility over follow-up timing, turning interest into students who enrol and stay.
• Scheduling and teacher-student coordination (approx. 30%): Manage lesson scheduling, liaise with teachers, and handle timetable changes and last-minute adjustments to keep lessons running smoothly.
• Learning tracking and customer service (approx. 20%): Monitor students’ progress and feedback, and maintain satisfaction and loyalty, with results measured by renewals and referrals.
• Content and referrals (approx. 20%): Create engaging content to attract and retain customers, grow referrals and maintain partnerships.

Requirements

• Mandarin as first language, currently based in Dubai
• Bachelor’s degree or above, with experience in education, sales or marketing.
• Comfortable with complex, multi-threaded work; plans independently and uses AI tools to improve efficiency and processes. You can run scheduling, teacher-student communication, sales and progress tracking in parallel, and turn loose ends into an orderly process.
• Self-driven and able to organise your own work. The role is highly flexible and does not follow strict attendance rules.
• Deep use of AI tools. You are proficient with, or quick to learn, AI assistants such as Claude Code, and you genuinely use them in daily work, including schedule coordination, lead research, content creation and customer follow-up, to automate repetitive tasks.
• Working hours and rhythm: Based on UK time (UTC+0/+1) with flexible scheduling. Sales and customer communication are mostly asynchronous (e.g. via WeCom), so you need to be able to fit your rhythm around your customers’ daily routines.
• Working language is English; IELTS 6.5 or equivalent English proficiency required.
• Familiar with social media operations, with the ability to produce and manage multimedia content. Experience running accounts, growing followers or driving conversions is a plus.
• Excellent communication and coordination skills, a strong sense of responsibility, a passion for education, and the ability to stay organised in a fast-paced environment.

What We Offer

• Flexible, remote work: No strict attendance requirements. You are measured on results and set your own rhythm.
• AI-first environment: The company makes deep use of tools such as Claude and Claude Code, so you will grow in a team that is genuinely reshaping its work with AI.
• Real learning and growth: Exposure to the British education system and international curricula, and to the full sales and operations cycle, to quickly broaden your skills.
• Meaningful work: Your work directly helps students find the way of learning that suits them.

We warmly invite you to join our energetic and innovative team!