Strategic Marketing & Events Director (UAE)

Remote DXB; Abu Dhabi; On-site; AED 350,000 - 520,000; Full time

Job summary

Masdar is seeking a senior marketing and events leader to develop and implement strategic plans, drive brand awareness, and lead a high-performance team in Abu Dhabi. The role oversees major corporate events, campaigns, and budgets, ensuring ROI while aligning with UAE regulations and cultural sensitivities.

Fluency in English and Arabic and a deep UAE market network are essential for success. The position requires exceptional leadership, strategic thinking, and a proven track record in digital

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 10–12 years of experience in marketing and events management.
• Strong leadership and strategic thinking skills.
• Proficiency in developing and managing marketing budgets.
• Expertise in digital marketing, brand development, and project management.
• Excellent communication and presentation skills in English and Arabic.
• In-depth understanding of UAE market, culture, and business practices.
• Strong network within the UAE business community.
• Proficiency in marketing analytics and data-driven decision making.
• UAE National status is required.

Responsibilities

• Develop and execute strategic marketing plans to drive brand awareness and engagement.
• Lead and manage a team of marketing and events professionals.
• Oversee the planning, execution, and evaluation of major corporate events and marketing campaigns.
• Manage marketing and events budgets, ensuring optimal resource allocation and ROI.
• Collaborate with cross-functional teams to align marketing initiatives with business objectives.
• Analyze market trends, consumer behavior, and competitor activities.
• Develop and maintain relationships with key stakeholders, partners, and media outlets.
• Drive digital marketing initiatives and integrate emerging technologies.
• Ensure compliance with UAE regulations and cultural sensitivities.
• Report on marketing and event performance metrics to senior leadership.

Skills

Leadership

Strategic thinking

Budget management

Digital marketing

Communication

Team management

Project management

Bilingual English/Arabic

Education

Bachelor's degree in Marketing, Business Administration, or related field

Job description

Masdar is seeking a senior marketing and events leader to develop and implement strategic plans, drive brand awareness, and lead a high-performance team in Abu Dhabi. The role oversees major corporate events, campaigns, and budgets, ensuring ROI while aligning with UAE regulations and cultural sensitivities.

Fluency in English and Arabic and a deep UAE market network are essential for success. The position requires exceptional leadership, strategic thinking, and a proven track record in digital