Senior Social Media Strategist: Growth & Campaigns

Peergrowth; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Peergrowth in Dubai seeks a proactive Social Media Manager to develop and execute strategies that align with our marketing objectives. You will oversee Instagram, LinkedIn, Facebook, TikTok and X, planning content that resonates with our audience and supports brand growth.

You will create monthly content calendars, coordinate with designers and internal teams, monitor trends, manage engagement, run paid campaigns, and report on performance with actionable insights to improve reach and

Responsibilities

• Develop and execute social media strategies aligned with the company's marketing objectives.
• Manage and maintain social media accounts (Instagram, LinkedIn, Facebook, TikTok, X).
• Plan, create and publish engaging content across posts, stories, reels and campaigns.
• Develop monthly content calendars and ensure consistent posting.
• Coordinate with designers, photographers, videographers and internal teams for content creation.
• Monitor trends, competitor activity and industry developments.
• Engage with audiences, reply to comments and messages, protect brand reputation.
• Execute paid social campaigns and coordinate with digital teams to optimize performance.
• Track and analyze key metrics: reach, engagement, impressions, followers, conversions.
• Prepare regular performance reports and recommend improvements.
• Ensure all content follows brand guidelines and messaging.

Job description

Peergrowth in Dubai seeks a proactive Social Media Manager to develop and execute strategies that align with our marketing objectives. You will oversee Instagram, LinkedIn, Facebook, TikTok and X, planning content that resonates with our audience and supports brand growth.

You will create monthly content calendars, coordinate with designers and internal teams, monitor trends, manage engagement, run paid campaigns, and report on performance with actionable insights to improve reach and