Social Media Specialist

Tanqeeb; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Tanqeeb is seeking a proactive Social Media Manager in Dubai to lead brand presence across platforms. You will craft engaging content, optimize campaigns, and monitor metrics to drive performance.

Collaboration with marketing and creative teams will ensure consistent messaging and growth. The ideal candidate has 2–4 years of hands-on social media experience, preferably in fashion/retail, with a track record of measurable results and a relevant certification.

Qualifications

• Bachelor's degree preferred.
• 2-4 years hands-on experience managing social media accounts in a professional setting.
• Experience in Fashion / Retail industry is beneficial.
• Proven track record of successful social media campaigns with measurable results.
• Certification in social media marketing or digital marketing is a plus.

Responsibilities

• Develop and implement innovative social media strategies to enhance brand awareness and engagement across multiple platforms.
• Create and curate compelling content tailored to target audiences, ensuring alignment with brand voice and messaging.
• Analyze social media metrics and trends to refine strategies, driving continuous improvement in performance and engagement rates.
• Manage and oversee social media campaigns, collaborating with cross-functional teams to ensure cohesive branding and messaging.
• Create and manage ads on Social Media & Google ads.

Skills

Social media strategy

Content creation

Analytics

Campaign management

Ads management

Education

Bachelor's degree in Marketing/Communications

Tools

Google Ads

Social media ads

Job description

• Develop and implement innovative social media strategies to enhance brand awareness and engagement across multiple platforms.

• Create and curate compelling content tailored to target audiences, ensuring alignment with brand voice and messaging.

• Analyze social media metrics and trends to refine strategies, driving continuous improvement in performance and engagement rates.

• Manage and oversee social media campaigns, collaborating with cross-functional teams to ensure cohesive branding and messaging.

• Create and Manage ads on Social Media & Google ads.

Desired Candidate Profile

• Bachelor's degree in Marketing, Communications, or a related field is preferred.

• 2-4 years of hands-on experience managing social media accounts in a professional capacity. Experience in Fashion / Retail industry is beneficial.

• Proven track record of successful social media campaigns that demonstrate measurable results.

• Certification in social media marketing or digital marketing from a recognized institution is a plus.