Social Media Executive- Egypt

Al Mashhad; Dubai; On-site; AED 89,280 - 133,920; Full time

Job summary

A leading media platform is seeking a Social Media Executive in Dubai to integrate TV content with social media channels. The role requires creativity in packaging video content and engaging social audiences. Applicants should have at least 2 years of digital social media experience, knowledge of current events, and strong writing skills in Arabic and English. Proficiency in video editing software such as Adobe After Effects or Premiere Pro is also essential. This position offers opportunities to enhance viewer engagement through innovative content strategies.

Qualifications

• 2 years of digital social media experience required.
• Experience in the news/media or entertainment field is desired.
• A skilled, fast writer and self-editor.

Responsibilities

• Craft accurate and eye-catching social copy.
• Identify hooks into TV content for social audiences.
• Work closely with show producers to distribute top moments.

Skills

Digital social media experience

Strong news judgment

Video editing skills

Excellent communication skills

Fluency in Arabic and English

Tools

Adobe After Effects

Adobe Premiere Pro

Job description

Dubai, United Arab Emirates | Posted on 02/05/2026

• VacancyNumber IAM1078 - Social Media Executive
• City Dubai
• Country United Arab Emirates

About Us

Al Mashhad multi-media platform, known for numerous programs in the private sector, is headed by the famous journalist Tony Khalife along with a group of investors. Al Mashhad provides an innovative experience that transcends the boundaries of platforms to present bold and varied content based on cutting-edge technologies by mixing television and digital broadcasting.

Launched in January 2023, Al Mashhad brings change and development in the media, to engage younger generations and to benefit from the digital transformation in the region. Al Mashhad is led by an exceptional team of specialists in the field to create outstanding content that tackles the most important issues and topics for the Arab viewer in an innovative and unique manner.

Al Mashhad, which seeks to meet the needs of audiences throughout the Middle East and North Africa region, will present its content in a digital and technologically advanced style that inspires and attracts viewers with a variety of programs, including the most important and latest political, economic and sports news through tasteful and fast news bulletins, in addition to a group of talk shows and satirical criticism of the Arab reality.

Al Mashhad will present a comprehensive and unique vision designed specifically for the Arab viewer based on the presence of an exceptional distinguished team of correspondents and journalists from all over the world, in addition to the fact that Al Mashhad programs will be based on the diversity of opinions and the richness of content through interaction with the Arab viewer on social media.

Job Description

Info Arab Media FZ-LLC / Al Mashhad is seeking a Social Media Executive to join our existing Digital Team in our offices located in Egypt. The Social Media Executive will be responsible for the integration between the TV content and social media channels. The ideal candidate needs to possess the ability to creatively package, edit and source video content that will resonate, grow, and build social audiences.

Requirements

• 2 years digital social media experience.
• Experience within a news/media or Entertainment field is desired.
• Strong news judgment and knowledge of current events.
• The capability of being a skilled, fast writer and self-editor.
• The ideal candidate will have a deep understanding of social audiences and know how to package stories and videos.
• Video editing skills and fluency in Adobe After Effects or Adobe Premiere Pro.
• Excellent communication skills and ability to work across multiple teams
• Excellent written and verbal communication skills in both languages: Arabic and English. Arabic is a must.

Key Accountabilities

The selected candidate is expected to perform the following tasks:

• Craft accurate and eye-catching social copy through repurposing our TV content that readers simply can’t scroll past.
• Identify the hook into our TV content and frame it responsibly for our social audiences.
• Work closely with the show producers and presenters to identify top on-air moments and distribute them across our social accounts.
• Maintain focus and accuracy during breaking news and high-pressure situations.
• Use a mix of news judgment and metrics to determine story placement.
• Coordinate, collaborate, and produce photo illustrations and montages.
• Stay up to date with current technologies, trends in social media, social media management tools, design tools and applications.
• Translate data and analytics into actionable suggestions across platforms.
• Look at analytics to see how our platforms are performing against KPIs and brainstorm ideas to help reach new audiences.