Site Merchandiser - Beauty

Chalhoub Group; Dubai; On-site; AED 179,000 - 290,000; Full time

Job summary

Chalhoub Group in Dubai is seeking an ecommerce Merchandiser to manage online catalogues and on-site merchandising, ensuring categories, collections, and promotions are aligned with brand and ERP data.

The role involves collaborating with Brand Teams, Product and Tech, Marketing, CRM, and Supply Chain to optimize product pages, banners, and navigation, while monitoring KPIs and driving conversions across regions.

Qualifications

• Strong analytical ability and data-driven decision making.
• High attention to detail to ensure data accuracy.
• Commercial awareness with knowledge of ecommerce KPIs.
• Effective collaboration across cross-functional teams.

Responsibilities

• Manage creation and removal of categories and collections on the website.
• Ensure SKU and label consistency with ERP systems.
• Coordinate with Brand Teams on launches and promotions.
• Drive ecommerce merchandising to maximize online sales.
• Optimize homepage banners, product pages, and navigation.
• Analyze performance KPIs and report insights weekly.
• Coordinate with Brand, Product/Tech, Marketing, CRM, and Supply Chain to execute campaigns.

Skills

Analytical Skills

Detail Oriented

Commercial Acumen

Communication

Technical

Tools

Microsoft Excel

Google Analytics

Looker

SFCC

Shopify

Job description

What you ll be doing

Catalogue Management

• Manage create and remove categories and collections on the website
• Ensure consistency of product SKUs and labels with ERP systems
• Liaise with Brand Teams on new launches and ensure all launch requirements are aligned
• Manage the launch of products including content requests from Brand Teams and stock availability
• Ensure all promotions are active online including discount promotions GWP and PWP by country

Merchandising on Site

• Utilize sales and customer analytics to decide how products should be displayed online to maximize sales
• Be a proficient user of SFCC and Shopify to manage and optimize online merchandising
• Work closely with Product and Tech teams to suggest and test new functionalities and on-site developments tracking KPIs pre- and post-change
• Ensure optimum brand presentation across homepages landing pages and product description pages
• Optimize product assortment based on best sellers unsung heroes and new launches to maximize sales
• Update filters and main menu navigation
• Manage homepage banners and content updates to guide customers to current promotions newness product recommendations and best sellers
• Optimize product pages including product imagery monitoring reviews cross-sells upsells and product page special offer banners
• Optimize the catalogue to increase conversion rates

Coordination

• Drive the e-commerce trade planning together with Brand Teams and the E-commerce Manager
• Own and maintain the merchandising calendar across launches promotions and key commercial activities
• Work with Brand Performance Marketing Graphic Design and CRM to coordinate planned activities and ensure timely execution
• Work closely with Supply Chain to forecast e-commerce stock demand based on trading plans and upcoming campaigns and coordinate stock transfers and replenishment to support e-commerce demand
• Work with Supply Chain and Brand Teams to ensure sufficient stock availability for new launches and campaign products and that products are online in time
• Coordinate with the Graphic Designer to ensure required website assets are prepared and delivered in line with the merchandising calendar
• Work with CRM to align email schedules with the merchandising calendar and select relevant products categories and promotions
• Coordinate with Brand Teams on upcoming launches promotions and key commercial initiatives to ensure all required website updates are delivered on time

Reporting

• Analyze and report on best sellers by week month country and category
• Analyze category performance and identify opportunities to improve assortment merchandising and conversion
• Analyze website performance traffic conversion and other KPIs across regions and countries
• Monitor Google Analytics on a daily basis to identify trends and create actionable recommendations
• Provide regular reporting to update Brand Teams on relevant merchandising and e-commerce KPIs

What you'll need to succeed

Analytical Skills

Strong analytical ability with proficiency in Microsoft Excel and experience with reporting tools such as Google Analytics and Looker.

Detail Oriented

High attention to detail to ensure product data integrity, website accuracy and overall website QC.

Commercial Acumen

Commercial awareness and understanding of E-commerce KPIs, as well as inventory planning and stock availability.

Communication

Ability to collaborate effectively with cross-functional teams, including Brand Teams, Performance Marketing, Logistics, CRM, Graphic Design and Product/Tech teams. Ability to present clearly to both internal and external stakeholders.

Technical

Highly experienced using e-commerce platforms/CMS systems such as SFCC and Shopify, with the ability to problem-solve and understand and influence development scoping to optimize KPIs.