Senior Social Media Lead - Live Coverage & Strategy

Chain Reaction; Abu Dhabi; On-site; AED 78,000 - 123,000; Full time

Job summary

Chain Reaction is seeking a Social Media Executive in Abu Dhabi to support the Account Manager across multiple clients. You will develop, schedule, and publish content for Facebook, Instagram, LinkedIn, X, and TikTok, while coordinating with design and media teams to ensure timely asset delivery.

You will also cover live events, analyze performance, and provide actionable insights to optimize campaigns, requiring strong Arabic and English written communication and keen attention to detail.

Qualifications

• 2-4 years of experience in social media execution.
• Minimum 1 year of experience managing social media for governmental or public sector clients.
• Strong understanding of social media channels, analytics, and content formats.
• Experience covering live events for social media with ability to capture and edit content using Canva.
• Excellent Arabic and English written communication skills.
• Strong attention to detail, organization, and deadline management.
• Ability to work in a fast-paced environment and collaborate cross-functionally.

Responsibilities

• Support the Account Manager in executing social media strategies across multiple clients.
• Act as a day-to-day contact for clients regarding social media updates, deliverables, and coordination.
• Develop, schedule, and publish content across platforms including Facebook, Instagram, LinkedIn, X, and TikTok.
• Coordinate with creative, design, and media teams to ensure timely delivery of assets.
• Provide live social media coverage for client events, including capturing, editing, and posting real-time updates.
• Monitor channel performance, trends, and competitor activity to provide actionable insights.
• Prepare weekly and monthly performance reports with clear analysis and optimization recommendations.
• Ensure content quality, consistency, and alignment with brand guidelines.

Skills

Social media management

Arabic language

English language

Content creation

Live events coverage

Analytics

Project coordination

Tools

Canva

Job description

Chain Reaction is seeking a Social Media Executive in Abu Dhabi to support the Account Manager across multiple clients. You will develop, schedule, and publish content for Facebook, Instagram, LinkedIn, X, and TikTok, while coordinating with design and media teams to ensure timely asset delivery.

You will also cover live events, analyze performance, and provide actionable insights to optimize campaigns, requiring strong Arabic and English written communication and keen attention to detail.