Senior Marketing Strategist & Growth Leader

Apparel FZCO; Dubai; On-site; AED 240,000 - 360,000; Full time

Job summary

Tanqeeb is seeking a Senior Marketing Executive to build and execute comprehensive brand strategies and marketing programs across assigned brands in the UAE. You will lead cross-functional teams, manage budgets, and drive growth, profitability, and customer engagement aligned with Tanqeeb's vision.

The role emphasizes regional campaigns, media coordination, localization, and strong leadership to deliver high-impact marketing across the GCC market.

Qualifications

• 5+ years of marketing or related roles with focus on strategy development and campaign management.
• Proficiency in digital marketing, market research, and brand management.
• Excellent copywriting, editing, and proofreading skills.
• Experience in content localization and translation coordination.
• Bachelor’s degree in marketing, Communications, Business Administration, or related field.
• Strong analytical, creative thinking, and leadership skills.
• Understanding of marketing trends, consumer behavior, and competitive analysis.

Responsibilities

• Develop and execute brand strategy and management plans aligned with objectives and budget.
• Design and implement integrated campaigns to drive traffic, engagement, and growth.
• Allocate marketing budgets strategically to maximize ROI and profitability.
• Drive business development through new client opportunities and strategic partnerships.
• Analyze market trends and performance to optimize campaigns and allocate resources.
• Collaborate with media houses and creative teams for cost-effective campaigns across GCC markets.
• Lead post-campaign ROI reporting and insights for continuous improvement.
• Enhance customer experience and retention using loyalty insights and segmentation.
• Develop compelling marketing copy and coordinate English-Arabic localization when needed.

Skills

Marketing strategy

Campaign management

Digital marketing

Market research

Brand management

Copywriting

Editing

Proofreading

Leadership

Analytical thinking

Translation coordination

Content localization

Education

Bachelor’s degree in marketing, Communications, Business Administration, or related field

Job description

Tanqeeb is seeking a Senior Marketing Executive to build and execute comprehensive brand strategies and marketing programs across assigned brands in the UAE. You will lead cross-functional teams, manage budgets, and drive growth, profitability, and customer engagement aligned with Tanqeeb's vision.

The role emphasizes regional campaigns, media coordination, localization, and strong leadership to deliver high-impact marketing across the GCC market.