Senior Marketing & Communication Specialist - Emiratization

TALENTS TIDE HUMAN RESOURCES CONSULTING; Dubai; On-site; AED 300,000 - 520,000; Full time

Job summary

Talents Tide HR Consulting represents a leading UAE government entity in Dubai, seeking a Senior Marketing Communication Specialist to strengthen brand presence, engage stakeholders and communicate public initiatives with clarity and impact.

The role requires planning and executing integrated marketing and communication strategies across all channels, ensuring messaging aligns with government standards and public trust is built through bilingual content in Arabic and English.

Qualifications

• Bachelor's degree in marketing/communications or related field is required.
• 8+ years of marketing and communications experience, with at least 3 years in a government or semi-government entity.
• Excellent writing and editing skills in both Arabic and English.
• Proven experience in media relations, campaign management and corporate branding.
• Strong understanding of government communication landscape and protocols.
• Hands-on experience with social media platforms and content distribution.
• Experience managing agencies, budgets and multiple projects.

Responsibilities

• Develop and implement annual marketing and communication strategies aligned with the entity's strategic objectives and priorities.
• Manage the entity's brand identity and ensure all materials follow brand and government guidelines.
• Plan and execute campaigns across digital, social media, print, outdoor and broadcast channels.
• Write, edit, and approve high-quality bilingual content in Arabic and English including press releases, speeches, reports, website content and social posts.
• Build and maintain relationships with media outlets, journalists, and government communication offices.

Skills

Bilingual Arabic/English

Media relations

Campaign management

Branding

Content writing/editing

Stakeholder management

Public relations

Education

Bachelor's degree in Marketing, Mass Communication, Public Relations, Journalism or a related field

Tools

Social media platforms

Job description

About the Organization

Our client is a leading government entity committed to delivering exceptional public services and supporting the nation s strategic vision They are seeking an experienced Senior Marketing Communication Specialist to strengthen their brand presence engage key stakeholders and communicate their initiatives to the public with clarity and impact

Role Overview

The Senior Marketing Communication Specialist will lead the planning and execution of integrated marketing and communication strategies across all channels This role ensures that all messaging aligns with the entity s vision brand identity and government communication standards while building public trust and awareness

Key Responsibilities

• Develop and implement annual marketing and communication strategies aligned with the entity s strategic objectives and priorities
• Manage the entity s brand identity and make sure all internal and external materials follow brand and government communication guidelines
• Plan and execute campaigns across digital social media print outdoor and broadcast channels
• Write edit and approve high-quality bilingual content Arabic and English including press releases speeches reports website content and social media posts
• Build and maintain strong relationships with media outlets journalists and government communication offices

Requirements

• Bachelor's degree in Marketing, Mass Communication, Public Relations, Journalism or a related field
• 8+ years of experience in marketing and communications, with at least 3 years in a government or semi-government entity
• Excellent writing and editing skills in both Arabic and English
• Provenexperience inmedia relations, campaign management and corporate branding
• Strong understandingofthegovernment communication landscape and protocols
• Hands‑on experience withsocialmediaplatformsetc.
• Experience managing agencies, budgets and multiple projects at once
• Strong presentation, stakeholder management and interpersonal skills