Senior Associate - Marketing and Branding

AlFuttaim; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Majid Al Futtaim Properties is seeking a Senior Associate, Marketing to support branding and communication initiatives across the UAE cluster in Dubai. You will execute approved brand strategies, coordinate campaigns, and deliver consistent branding across properties and channels, collaborating with Brand Managers, Digital teams, and external agencies.

The role emphasizes campaign development, content localization, and timely implementation, with a focus on brand consistency, customer

Qualifications

• Bachelor's degree in Marketing, Communications, Design, or related discipline.
• 3–6 years of branding, marketing coordination, or content execution experience.
• Experience in retail or real estate is preferred.
• Strong attention to detail and brand consistency.
• Able to manage multiple campaigns with deadlines and quality.
• Excellent organizational and collaboration skills.

Responsibilities

• Execute branding campaigns and content rollouts across assigned properties and markets.
• Coordinate development, production, and distribution of branding materials and assets.
• Ensure all branding materials comply with brand guidelines, tone of voice, and visual identity requirements.
• Adapt centrally developed campaigns to meet local markets and assets.
• Work with Brand Managers, Digital teams, and asset stakeholders to coordinate implementation.
• Track campaign deliverables, review execution quality, and maintain reports and schedules.
• Support brand compliance audits and budget/invoice administration.

Skills

Brand coordination

Content execution

Campaign coordination

Stakeholder communication

Organizational skills

Education

Bachelor's degree in Marketing/Communications

Job description

Senior Associate - Marketing and Branding Job Snapshot Role: Senior Associate, Marketing Location: Dubai, United Arab Emirates Industry: Real Estate Function: Brand-Product Marketing Experience: 3-6 years in branding, marketing coordination, or content execution Job Type: Full Time Work Arrangement: On-site

Position Overview Majid Al Futtaim Properties is seeking a Senior Associate, Marketing to support branding and communication initiatives across its UAE Cluster in Dubai, United Arab Emirates. The position focuses on executing approved brand strategies, coordinating marketing campaigns, and delivering consistent branding materials across assigned properties, assets, and communication channels. Working closely with Brand Managers, Digital teams, internal stakeholders, and external agencies, the Senior Associate will support campaign development, content localization, brand compliance, and timely implementation of marketing activities. The role requires 3-6 years of relevant experience, strong organizational skills, and attention to detail to ensure that branding initiatives support customer engagement, brand visibility, and commercial objectives.

Job Details

Country: United Arab Emirates City: Dubai Industry: Real Estate Function: Brand-Product Marketing Salary: Not disclosed Gender: No Preference Candidate Nationality: Not specified Job Type: Full Time Work Arrangement: On-site

Role Profile

The Senior Associate will support the delivery of branding and marketing communication activities across assigned Majid Al Futtaim Properties assets and markets. The position involves coordinating campaign materials, managing implementation schedules, supporting agency relationships, and ensuring that all branding outputs follow approved visual identity and communication standards.

Key Responsibilities

• Execute approved branding campaigns, marketing initiatives, and content rollouts across assigned properties and markets.
• Coordinate the development, production, and distribution of branding materials, including creative assets, marketing copy, toolkits, and templates.
• Ensure that all branding materials comply with established brand guidelines, tone of voice, and visual identity requirements.
• Adapt centrally developed campaigns and marketing content to meet the needs of individual assets and local markets.
• Work with Brand Managers, Digital teams, and asset stakeholders to coordinate campaign implementation.
• Manage campaign timelines, internal approvals, supplier coordination, and operational requirements for on-ground marketing activities.
• Maintain regular communication with creative agencies, vendors, suppliers, and internal stakeholders.
• Track campaign deliverables, review execution quality, and follow up on outstanding requirements.
• Support brand compliance audits and help identify materials or activities that do not meet approved branding standards.
• Maintain organized brand assets and assist with correcting inconsistencies across marketing materials.
• Monitor campaign execution and maintain accurate progress reports, schedules, and tracking documents.
• Assist with marketing budget coordination, invoice processing, and related administrative activities.
• Support the delivery of branding initiatives that contribute to visibility, customer engagement, and commercial performance.

Qualifications and Experience

• Bachelor 's degree in Marketing, Communications, Design, or a related discipline.
• 3-6 years of experience in branding, marketing coordination, or content execution.
• Previous experience in retail, real estate, hospitality, or another customer-facing industry is preferred.
• Strong attention to detail and commitment to maintaining consistent brand standards.
• Ability to coordinate multiple marketing activities while meeting deadlines and quality expectations.
• Good organizational skills and a dependable approach to managing assigned responsibilities.
• Effective communication and collaboration skills when working with internal teams and external partners.
• Ability to respond to changing business priorities and coordinate with stakeholders across different functions.

Branding and Campaign Coordination

The position requires a practical understanding of how branding campaigns are prepared, adapted, and implemented across different business assets. The Senior Associate will coordinate creative materials, content updates, approval processes, and campaign schedules while ensuring that each activity reflects the approved brand identity. A key responsibility is adapting central marketing initiatives to local requirements without compromising brand consistency or communication quality.

Agency and Stakeholder Management

Successful campaign execution depends on effective coordination between internal departments and external service providers. The Senior Associate will maintain communication with agencies and suppliers, track agreed deliverables, and support the timely completion of branding activities. The role also involves working with property and asset stakeholders to ensure that marketing materials and campaign activities meet operational needs.

Brand Compliance and Reporting

Maintaining brand consistency is an important part of the position. Responsibilities include reviewing branding outputs against established guidelines, supporting compliance audits, maintaining brand assets, and coordinating corrective actions when inconsistencies are identified. The Senior Associate will also maintain campaign trackers, monitor implementation progress, and assist with budget and invoice administration.

What We Offer

Majid Al Futtaim highlights a collaborative working environment where employees contribute to creating memorable experiences for customers and communities. The company offers the opportunity to work with colleagues from diverse professional backgrounds and participate in branding initiatives across its property portfolio. Employees are guided by Majid Al Futtaim 's Leadership Model and its focus on delivering great moments every day.

About the Company

Majid Al Futtaim is a developer and operator of shopping malls, retail businesses, communities, and entertainment destinations across the Middle East, North Africa, and Central Asia. Majid Al Futtaim Properties forms part of the group 's property business. The Senior Associate, Marketing position supports branding and communication activities across the UAE Cluster, helping maintain consistent brand presentation and coordinated marketing execution across assigned assets.