Salesforce Marketing Cloud Ops Specialist

Tanqeeb; Sharjah; On-site; AED 167,000 - 290,000; Full time

Job summary

Tanqeeb is seeking a Salesforce Marketing Cloud Operational Administrator in UAE to manage day-to-day marketing cloud operations, including campaign execution, audience preparation, and journey monitoring. You will coordinate with internal teams and partners to ensure data quality and compliant communications.

The role focuses on marketing operations and campaign support rather than CRM administration, with opportunities to optimize multi-channel campaigns across email, SMS, and messaging

Qualifications

• Bachelor's degree in Marketing, IT, Information Systems, Business Administration, Digital Marketing, or related
• Minimum 2–4 years in Salesforce Marketing Cloud or marketing operations
• Hands-on experience with Journey Builder, Email Studio, Contact Builder, Automation Studio
• Experience with email, SMS, WhatsApp, or multi-channel campaigns
• Campaign scheduling, audience prep, validation, and reporting
• Knowledge of consent, opt-out, suppression, and data quality
• Excel-based data analysis and campaign data handling
• Basic CRM-to-Marketing Cloud integrations knowledge

Responsibilities

• Manage daily Salesforce Marketing Cloud operational activities and support marketing campaigns
• Support audience segmentation and targeting based on approved criteria
• Prepare, validate, upload, and maintain campaign contact lists and data
• Verify consent, preferences, suppression lists, and eligibility before execution
• Support journeys, scheduled campaigns, and automated marketing activities
• Monitor Journey Builder executions for failures or delays
• Perform pre-campaign validation: audience, content, links, sender, schedules
• Post-campaign checks and generate performance reports
• Monitor campaign metrics: delivery, open, click, bounce, unsubscribe, engagement
• Maintain data extensions and segmentation criteria
• Coordinate data synchronization between Marketing Cloud and source systems
• Coordinate with Marketing Cloud, CRM, websites, and external platforms
• Support lead-generation campaigns, property launches, exhibitions, and remarketing
• Maintain SOPs, checklists, guides, and logs for Marketing Cloud operations
• Provide user onboarding and operational training as needed
• Ensure compliance with consent, privacy, and governance requirements
• Escalate advanced technical issues to partners/IT team

Skills

Salesforce Marketing Cloud

Campaign operations

Journey Builder

Audience segmentation

Data extensions

Multi-channel campaigns

Excel analytics

CRM integration

UAT testing

Genesys

Education

Bachelor's degree (Marketing/IT/IS/Business)

Tools

Salesforce CRM

Genesys Cloud CX

MuleSoft

Job description

Tanqeeb is seeking a Salesforce Marketing Cloud Operational Administrator in UAE to manage day-to-day marketing cloud operations, including campaign execution, audience preparation, and journey monitoring. You will coordinate with internal teams and partners to ensure data quality and compliant communications.

The role focuses on marketing operations and campaign support rather than CRM administration, with opportunities to optimize multi-channel campaigns across email, SMS, and messaging