Product Marketing Manager — Automotive SUV Growth (Hybrid)

GM; Dubai; Hybrid; AED 300,000 - 600,000; Full time

Job summary

GM AMEO in Dubai is seeking an experienced Product Marketing Manager to lead one of our key SUV programs. You will champion customer needs, shape pricing, packaging and trim strategies while coordinating with regional and global teams to ensure offerings remain competitive and compliant.

The role requires strong cross-functional partnerships, deep product knowledge and the ability to translate insights into actionable recommendations across lifecycle stages and markets.

Qualifications

• Bachelor's degree in Business or related field required.
• Minimum 7 years of experience in product marketing, product planning or product management in automotive industry.
• Strong cross-functional partnerships and customer-focused mindset.
• Ability to synthesize data into insights and actionable recommendations.

Responsibilities

• Lead product content definition for current and future SUV programs with cross-functional teams.
• Identify best product solutions for target customer segments based on needs and drivers.
• Develop packaging, pricing strategies and evaluate vehicle competitiveness across markets.
• Shape trim strategy and option penetration balancing demand, profitability and complexity.
• Translate dealer, customer, and competitor insights into clear product recommendations.

Skills

Cross-functional partnerships

Customer focus

Analytical capability

Data-driven insights

Communication skills

Prioritization in fast-paced env

International collaboration

Product knowledge

Education

Bachelor's degree in Business

Masters degree (preferred)

Job description

GM AMEO in Dubai is seeking an experienced Product Marketing Manager to lead one of our key SUV programs. You will champion customer needs, shape pricing, packaging and trim strategies while coordinating with regional and global teams to ensure offerings remain competitive and compliant.

The role requires strong cross-functional partnerships, deep product knowledge and the ability to translate insights into actionable recommendations across lifecycle stages and markets.