Product Communications Specialist

Binance; United Arab Emirates; Remote; AED 260,000 - 380,000; Full time

Benefits offered by this job

Remote-first policy

Work-from-home opportunities

Job summary

Binance is seeking a PR/Communications professional to lead global communications for our product portfolio, including go-to-market campaigns. You will position Binance as a leader through media opportunities and collaborate with Product Marketing to align messaging and campaigns.

The role requires strong writing, storytelling skills, and the ability to manage stakeholders in a fast-paced environment, with a preference for crypto/fintech experience. Remote-first work setup offered.

Qualifications

• 5 years of experience in PR and communications.
• Crypto/fintech/finance experience is strongly preferred.
• Strong writing and storytelling skills to simplify complex products.

Responsibilities

• Help develop and execute global integrated communications for product including GTMs and campaigns.
• Position Binance and products as leaders through media opportunities.
• Partner with Product Marketing to align messaging and campaigns.
• Support and troubleshoot product-related issues and user concerns.

Skills

PR/Communications

Media relations

Storytelling

Stakeholder management

Job description

Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, and more. Our mission is to increase the freedom of money and financial access for people around the world.

Responsibilities:

• Help develop and execute global integrated communications for product including GTMs and campaigns, and in support of Binance's broader product strategy and business objectives.
• Position Binance and Binance products as leaders in their respective product categories through media opportunities.
• Partner with Product Marketing to ensure product messaging and campaign strategy and execution are aligned.
• Support and troubleshoot product related issues, contain, deescalate and resolve public and user concerns.

Requirements:

• 5 years of experience in PR, communications. Experience in crypto, fintech, traditional finance, consumer technology is strongly preferred.
• Good understanding of consumer financial and trading products.
• Strong writing and storytelling skills, with the ability to simplify complex or technical products and concepts into media- and user-friendly narratives.
• Proactive and at ease in a fast-paced environment, ability to prioritize, manage stakeholders.

Why Binance

• Shape the future of finance
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle challenging projects in a fast-paced and innovative enviornment with autonomy
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Remote-first, work-from-home arrangement (may vary depending on the nature of the role and team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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