PR Manager - Hospitality Group

Al Salah Holding; Dubai; On-site; AED 279,000 - 502,000; Full time

Job summary

Al Salah Holding is seeking an experienced PR professional to lead and execute public relations strategies across the Group and its brands in Dubai. You will build media relationships, secure coverage, and coordinate interviews, events, and launches to elevate brand visibility.

The ideal candidate has 6+ years in PR, strong English writing, and deep knowledge of the UAE media landscape, with a proven track record in hospitality, travel, or lifestyle brands.

Qualifications

• Bachelor’s degree in PR, Communications, Marketing, Journalism, or a related field.
• 6+ years of experience in PR, communications.
• Strong knowledge of the UAE media and PR landscape.
• Established relationships with media, journalists, and relevant industry platforms.
• Experience in tourism, hospitality, travel, restaurants, or lifestyle brands is highly preferred.
• Excellent English communication and writing skills.
• Strong networking, communication, and relationship-building skills.
• Presentable, proactive, creative, and confident when dealing with media and senior management.
• Ability to manage multiple brands, PR activities, and deadlines.

Responsibilities

• Develop and execute PR activities across the Group and its different brands.
• Build and maintain relationships with media, journalists, publications, influencers, and industry stakeholders.
• Secure relevant media coverage, interviews, features, and brand exposure.
• Prepare press releases, media statements, corporate announcements, and PR content.
• Coordinate media interviews, press visits, events, launches, and photoshoots.
• Identify PR opportunities for new destinations, business launches, hospitality concepts, restaurants, achievements, and company milestones.
• Support the visibility and positioning of the Group and its senior leadership.
• Work closely with Marketing, Social Media, Business Development, and Management to ensure consistent brand communication.
• Monitor media coverage and manage the Group’s public image and reputation.
• Identify relevant awards, events, partnerships, and industry opportunities to increase Group visibility.
• Maintain an updated database of media contacts and PR partners.
• Prepare regular reports on media coverage, PR activities, and results.

Skills

Media relations

Communication skills

Networking

Brand communication

English writing

Education

Bachelor’s degree in PR, Communications, Marketing, Journalism, or a related field

Job description

• Develop and execute PR activities across the Group and its different brands.


• Build and maintain relationships with media, journalists, publications, influencers, and industry stakeholders.


• Secure relevant media coverage, interviews, features, and brand exposure.


• Prepare press releases, media statements, corporate announcements, and PR content.


• Coordinate media interviews, press visits, events, launches, and photoshoots.


• Identify PR opportunities for new destinations, business launches, hospitality concepts, restaurants, achievements, and company milestones.


• Support the visibility and positioning of the Group and its senior leadership.


• Work closely with Marketing, Social Media, Business Development, and Management to ensure consistent brand communication.


• Monitor media coverage and manage the Group’s public image and reputation.


• Identify relevant awards, events, partnerships, and industry opportunities to increase Group visibility.


• Maintain an updated database of media contacts and PR partners.


• Prepare regular reports on media coverage, PR activities, and results.

Job Qualifications:

• Bachelor’s degree in PR, Communications, Marketing, Journalism, or a related field.


• 6+ years of experience in PR, communications.


• Strong knowledge of the UAE media and PR landscape.


• Established relationships with media, journalists, and relevant industry platforms.


• Experience in tourism, hospitality, travel, restaurants, or lifestyle brands is highly preferred.


• Excellent English communication and writing skills.


• Strong networking, communication, and relationship-building skills.


• Presentable, proactive, creative, and confident when dealing with media and senior management.


• Ability to manage multiple brands, PR activities, and deadlines.