Performance Marketing Specialist - FinTech Trading

Traders' Hub; Abu Dhabi; Presencial; AED 90.000 - 150.000; Jornada completa

Descripción de la vacante

Traders’ Hub in the United Arab Emirates seeks a Digital Marketing Specialist to drive client acquisition and brand visibility through performance marketing, SEO/SEM, and website analytics. You will optimize paid campaigns, manage budgets and coordinate bilingual content for English and Arabic audiences.

Responsibilities include building full-funnel campaigns from lead to funded client, analyzing data to improve CPL/CPA, and ensuring compliance with financial advertising regulations while

Formación

• 3–5 years hands-on digital or performance marketing experience.
• Bachelor's degree in Marketing, Business, Digital Media, Communications or related field.
• Fluent English required; Arabic is a strong advantage.
• Experience with PPC across Google, Meta, LinkedIn, and other major platforms.
• Strong analytics and data-driven decision making.

Responsabilidades

• Plan, launch, manage and optimize paid campaigns across Google Ads, Meta, LinkedIn, X, YouTube, display, programmatic and approved partner channels, targeting UAE and other markets.
• Own budgets, bidding strategies, audience segmentation, remarketing and A/B testing to improve CPL, CPA and funded accounts.
• Build full-funnel view from lead to registration, KYC-approved account, first deposit and active trader with Sales feedback.
• Develop campaign briefs and ad copy for English and Arabic audiences with Content and Design teams.
• Monitor competitor activity and market events to time campaigns effectively.
• Develop and execute SEO strategy including keyword research, on-page and technical optimization, content gaps and local search visibility.
• Manage search engine marketing and quality score improvements; create bilingual educational content with Content team.
• Maintain bilingual English/Arabic SEO standards including hreflang, schema, and mobile performance.
• Own website performance, CRO, forms journeys, page speed and UX.
• Implement tracking infrastructure: GA4, GTM, ad pixels, UTM governance and CRM integration.
• Build dashboards and deliver weekly/monthly reports on traffic, conversions, cost metrics, funnel drop-off and ROAS.
• Coordinate with IT and web dev on updates, landing pages and tracking changes.
• Support email and CRM automation campaigns in coordination with Sales and Client Support teams.
• Ensure ads and landing pages carry risk warnings and are reviewed by Compliance before going live.
• Avoid content that promises guaranteed profits or misleads; adhere to platform policies.
• Maintain data protection and information-security standards.

Conocimientos

Paid campaigns

Digital marketing

Analytics

English fluency

Arabic advantage

Educación

Bachelor's degree in Marketing, Business, Digital Media, Communications or related field

Herramientas

Google Ads

Meta Ads Manager

LinkedIn Campaign Manager

GA4

Google Tag Manager

Looker Studio

Semrush

Ahrefs

Google Search Console

WordPress CMS

CRM platforms

Excel/Sheets

HTML/CSS

Descripción del empleo

Traders’ Hub in the United Arab Emirates seeks a Digital Marketing Specialist to drive client acquisition and brand visibility through performance marketing, SEO/SEM, and website analytics. You will optimize paid campaigns, manage budgets and coordinate bilingual content for English and Arabic audiences.

Responsibilities include building full-funnel campaigns from lead to funded client, analyzing data to improve CPL/CPA, and ensuring compliance with financial advertising regulations while