Performance Marketing Specialist

Under One Roof Real Estate; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Under One Roof Real Estate in Dubai is seeking a Performance Marketing Specialist to drive paid advertising campaigns and generate high-quality property leads in a competitive market.

The ideal candidate is data-driven, experienced with Meta Ads Manager and Google Ads, and capable of optimizing campaigns to improve lead quality and business growth within the UAE real estate sector.

Qualifications

• Experience in performance marketing or paid digital advertising.
• Hands-on with Meta Ads Manager and Google Ads.
• Strong ability to analyze marketing data and optimize campaigns.

Responsibilities

• Plan, launch, and optimize paid advertising campaigns across Meta Ads, Google Ads, and other digital platforms.
• Generate qualified leads for off-plan and secondary-market real estate projects.
• Monitor campaign performance, CPL, conversion rates, and ROI.
• Manage advertising budgets and improve campaign efficiency.
• Develop and test ad creatives, audience targeting, and landing pages.
• Analyze campaign data and prepare regular marketing performance reports.
• Collaborate with sales and marketing teams to improve lead quality and conversion rates.
• Stay updated on digital marketing trends and opportunities in Dubai real estate market.

Skills

Performance marketing

Meta Ads Manager

Google Ads

Lead generation

Campaign optimization

Data analysis

Dubai real estate marketing

Tools

Meta Ads Manager

Google Ads

Job description

Under One Roof Real Estate is looking for a skilled Performance Marketing Specialist to join its growing team in Dubai. This role is ideal for a data-driven digital marketing professional who can create high-performing advertising campaigns and generate qualified property leads in the competitive UAE real estate market.

The successful candidate will be responsible for managing paid advertising campaigns, optimizing marketing performance, and working closely with the sales and marketing teams to maximize lead quality and business growth. Candidates with experience in Dubai's real estate sector will have a strong advantage.

Key Responsibilities:

• Plan, launch, and optimize paid advertising campaigns across Meta Ads, Google Ads, and other digital platforms.
• Generate qualified leads for off-plan and secondary-market real estate projects.
• Monitor campaign performance, cost per lead (CPL), conversion rates, and return on investment (ROI).
• Manage advertising budgets and continuously improve campaign efficiency.
• Develop and test ad creatives, audience targeting strategies, and landing pages.
• Analyze campaign data and prepare regular marketing performance reports.
• Collaborate with the sales and marketing teams to improve lead quality and conversion rates.
• Stay updated on the latest digital marketing trends and opportunities within Dubai's real estate market.

Requirements:

• Proven experience in performance marketing or paid digital advertising.
• Hands-on experience with Meta Ads Manager and Google Ads.
• Strong understanding of lead generation, conversion tracking, retargeting, and campaign optimization.
• Ability to analyze marketing data and make informed decisions based on campaign performance.
• Experience in Dubai real estate marketing is a strong advantage.
• Creative, analytical, proactive, and results-oriented mindset.

Strong knowledge of:

• Meta Ads Manager
• Google Ads and campaign optimization
• Lead generation, conversion tracking, retargeting, and marketing analytics