Performance Marketing Executive - Volkswagen

AL Nabooda Automobiles LLC.; Dubai; On-site; AED 120,000 - 180,000; Full time

Benefits offered by this job

Annual bonus

Health insurance

Career growth

Team culture

Company vehicle

Job summary

Al Nabooda Automobiles LLC in Dubai is seeking a Marketing Executive to plan, execute, and optimize Volkswagen marketing campaigns across New Cars, Certified Pre-Owned, and Aftersales. You will focus on generating qualified leads, managing budgets, coordinating content, and delivering performance reports.

The role requires hands-on experience with Google Ads, Meta, and other digital channels, plus the ability to create bilingual English/Arabic communications that align with the VW brand.

Qualifications

• 2+ years of experience in Marketing or Digital Marketing.
• Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing, Advertising, or a related field.
• Experience with Google Ads, Meta Business Suite, Google Analytics, and campaign performance reporting is preferred.

Responsibilities

• Plan, execute, and manage digital marketing campaigns across paid social media, search, display, and other digital channels for New Cars, Certified Pre-Owned, and Aftersales.
• Develop marketing content including social media posts, SMS, WhatsApp campaigns, emailers, landing pages, and bilingual (English/Arabic) communication in line with VW brand guidelines.
• Monitor campaign performance, track lead generation activities, and ensure timely lead routing and follow-up.
• Manage campaign budgets, prepare monthly reports, analyse campaign effectiveness, and provide actionable insights for continuous improvement.
• Coordinate with internal stakeholders, showroom teams, agencies, media partners, and vendors to ensure successful campaign execution and event support.
• Support local marketing initiatives, brand activations, customer engagement activities, and dealership events.

Skills

Digital Marketing

Google Ads

Meta Business Suite

Campaign Management

Lead Generation

Content Creation

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Job description

Join Our Team as a Marketing Executive!

Are you a creative and results-driven marketing professional with a passion for digital marketing and automotive brands? Do you enjoy developing campaigns, analysing performance metrics, and creating engaging customer experiences that drive measurable results? If you have experience in digital marketing across platforms such as Google Ads, Meta, and other digital channels, we'd love to have you join the Volkswagen team and contribute to our marketing success.

About Us

Since 1976, Al Nabooda Automobiles has been committed to delivering excellence by offering our customers a diverse range of products and services that meet the high standards of the prestigious brands we represent.

Al Nabooda Automobiles LLC is the exclusive authorized distributor for Porsche and Volkswagen in Dubai and the Northern Emirates.

With state-of-the-art showrooms and service centers across Dubai, Sharjah, and Fujairah, our dedicated workforce is focused on maintaining exceptional service and quality standards.

Job Purpose

To plan, execute, and optimise Volkswagen Al Nabooda's marketing campaigns across New Cars, Volkswagen Certified Pre-Owned, and Aftersales. The role will focus on generating qualified leads, managing marketing budgets, coordinating campaign content, and delivering performance reports that support the brand's commercial objectives.

What You Will Do

• Plan, execute, and manage digital marketing campaigns across paid social media, search, display, and other digital channels for New Cars, Certified Pre-Owned, and Aftersales.


• Develop marketing content including social media posts, SMS, WhatsApp campaigns, emailers, landing pages, and bilingual (English/Arabic) communication in line with Volkswagen brand guidelines.


• Monitor campaign performance, track lead generation activities, and ensure timely lead routing and follow-up.


• Manage campaign budgets, prepare monthly reports, analyse campaign effectiveness, and provide actionable insights for continuous improvement.


• Coordinate with internal stakeholders, showroom teams, agencies, media partners, and vendors to ensure successful campaign execution and event support.


• Support local marketing initiatives, brand activations, customer engagement activities, and dealership events.

Required Experience

• 2+ years of experience in Marketing or Digital Marketing, preferably within the automotive, retail, or consumer-focused industry.


• Bachelor's degree in Marketing, Business Administration, Communications, Digital Marketing, Advertising, or a related field.


• Experience with Google Ads, Meta Business Suite, Google Analytics, and campaign performance reporting is preferred.

Why Join Us?

• Competitive salary with performance-based annual bonus.


• Comprehensive benefits package including health insurance.


• Opportunities for professional growth and career development.


• Dynamic work environment with a collaborative team culture.


• Company-provided vehicle.