Paid Media Buyer - Real Estate Growth|LinkedIn/Meta/Google

AXD; Abu Dhabi; On-site; AED 180,000 - 260,000; Full time

Job summary

AXD in Abu Dhabi is seeking a results-driven Media Buyer to plan, launch, manage, and optimize paid advertising campaigns across LinkedIn, Meta, and Google Ads. You will develop audience targeting strategies to reach the right audience and generate qualified leads.

You will monitor campaign performance, manage budgets, and track metrics like CPC, CPM, CPL, CPA, and ROAS. The role requires strong analytics and ongoing optimization to achieve business goals.

Qualifications

• Proven experience managing LinkedIn Ads, Meta Ads, and Google Ads campaigns.
• Strong knowledge of paid media strategy, audience targeting, and campaign optimization.
• Experience in lead generation, conversion tracking, and performance marketing.
• Proficiency in Google Analytics 4, Google Tag Manager, and advertising dashboards is an advantage.
• Strong analytical skills with a focus on results and continuous improvement.
• Real estate industry experience is required.

Responsibilities

• Plan, launch, and manage paid advertising campaigns across LinkedIn, Meta, and Google Ads.
• Develop audience targeting strategies to reach the right audience and generate qualified leads.
• Monitor and optimize campaign performance to maximize ROI and achieve business goals.
• Manage advertising budgets and track key metrics, including CPC, CPM, CPL, CPA, and ROAS.
• Conduct A/B testing on ad creatives, copy, audiences, and landing pages.
• Set up and monitor conversion tracking, pixels, and campaign analytics.
• Analyze campaign data and provide regular performance reports with actionable insights.
• Stay updated on advertising trends, platform updates, and best practices.

Skills

LinkedIn Ads

Meta Ads

Google Ads

Paid media strategy

Audience targeting

Campaign optimization

Lead generation

Conversion tracking

Google Analytics 4

Real Estate Experience

Job description

AXD in Abu Dhabi is seeking a results-driven Media Buyer to plan, launch, manage, and optimize paid advertising campaigns across LinkedIn, Meta, and Google Ads. You will develop audience targeting strategies to reach the right audience and generate qualified leads.

You will monitor campaign performance, manage budgets, and track metrics like CPC, CPM, CPL, CPA, and ROAS. The role requires strong analytics and ongoing optimization to achieve business goals.