Marketing Specialist

964watches; Dubai; On-site; AED 90,000 - 150,000; Full time

Job summary

964watches in Dubai is seeking a Marketing Specialist to shape our marketing strategy and drive brand visibility in a competitive market. You will develop campaigns, manage digital channels, and collaborate with sales and product teams to ensure consistent messaging.

You will create content, analyze data with tools like Google Analytics, and stay ahead of industry trends, leveraging platforms such as Instagram, TikTok, and PPC campaigns.

Qualifications

• Experience in creating integrated marketing campaigns across digital and social channels.
• Ability to translate business goals into compelling marketing content and campaigns.
• Proficiency in analytics and measurement to optimize performance.

Responsibilities

• Develop and implement marketing strategies to boost brand visibility and generate leads; measure success with analytics.
• Create engaging content for blogs, social media, and email newsletters aligned with trends.
• Conduct market research to identify opportunities and consumer preferences using data analytics.
• Collaborate with sales and product teams to ensure cohesive messaging across all channels.
• Manage and optimize digital advertising campaigns using PPC and SEO strategies.
• Monitor and report on campaign performance; provide insights for continuous improvement.
• Assist in organizing promotional events and campaigns, coordinating logistics and resources.
• Build relationships with vendors and media partners to enhance brand partnerships.
• Stay up-to-date with industry trends and competitor activities.

Skills

Social Media Marketing

Content Creation

Digital Marketing

Social Media Management

Photography

Videography

Video Editing

Adobe Photoshop

Adobe Lightroom

CapCut / Adobe Premiere Pro

Instagram Marketing

TikTok Marketing

Meta Ads Manager

Paid Social Advertising

Influencer Marketing

Luxury Brand Marketing

Copywriting

Content Strategy

Brand Management

Analytics & Reporting

Job description

As a Marketing Specialist, you will play a crucial role in shaping the marketing strategies that drive our brand forward in the competitive Dubai market. This position offers a unique opportunity to collaborate with a dynamic team, where your innovative ideas will be valued and implemented. You will be at the forefront of developing campaigns that resonate with our target audience, ensuring that our messaging is not only impactful but also aligns with our overall business objectives.

In this role, you will have the chance to enhance your skills in various aspects of marketing, including digital marketing, content creation, and market analysis. We believe in fostering a culture of continuous learning and development, where you will receive the necessary training to excel in your career. As you contribute to the success of our marketing initiatives, you will also have the opportunity to take on more responsibilities and advance your career within the organization.

We are committed to creating an inclusive and collaborative work environment that encourages creativity and innovation. Our team is passionate about what they do, and we strive to support each other in achieving our goals. If you are looking for a position that not only challenges you but also offers significant growth potential, then this is the perfect opportunity for you.

Responsibilities

1. Develop and implement comprehensive marketing strategies to enhance brand visibility and drive lead generation, utilizing tools like Google Analytics and social media platforms to measure success.
2. Create engaging content for various channels including blogs, social media, and email newsletters, ensuring alignment with current marketing trends and audience preferences.
3. Conduct market research to identify new opportunities and consumer preferences, using data analytics to inform strategic decision-making and campaign development.
4. Collaborate with cross-functional teams, including sales and product development, to ensure cohesive messaging and branding across all platforms, fostering a unified approach to market outreach.
5. Manage and optimize digital advertising campaigns, utilizing PPC and SEO strategies to maximize ROI and reach targeted demographics effectively.
6. Monitor and report on the performance of marketing campaigns, providing insights and recommendations for continuous improvement and adaptation to market changes.
7. Assist in organizing promotional events and campaigns, coordinating logistics and resources to ensure successful execution and maximum audience engagement.
8. Build and maintain relationships with key stakeholders, including vendors and media partners, to enhance brand partnerships and collaborative marketing efforts.
9. Stay up-to-date with industry trends and competitor activities, ensuring our marketing strategies remain innovative and effective in a rapidly changing market landscape.

Skills

• Social Media Marketing
• Content Creation
• Digital Marketing
• Social Media Management
• Photography
• Videography
• Video Editing
• Adobe Photoshop
• Adobe Lightroom
• CapCut / Adobe Premiere Pro
• Instagram Marketing
• TikTok Marketing
• Meta Ads Manager
• Paid Social Advertising
• Influencer Marketing
• Luxury Brand Marketing
• Copywriting
• Content Strategy
• Brand Management
• Analytics & Reporting