Marketing Specialist

Zimmermann; Dubai; On-site; AED 100,000 - 167,000; Full time

Benefits offered by this job

Flexible work options

Development plans

Product discounts

Career progression

Inclusive team culture

Job summary

ZIMMERMANN is seeking a Marketing Specialist to join our Marketing team in the Middle East region.

You will execute regional strategies, ensure brand consistency, and drive commercial performance while bringing the collections to life across the region.

Qualifications

• Bachelor’s degree in marketing, communication, or any related field.
• Up to 5 years of experience in marketing, events, or retail marketing ideally within the luxury fashion sector.
• Proven track record of driving client loyalty and increasing customer lifetime value.
• Experience planning and executing VIP events, exclusive client activations, or personalized engagement programs.
• Solid understanding of the Middle East luxury consumer and regional retail landscape.
• Commercial mindset with ability to link brand activity to retail performance.
• Strong organisational, project management, and stakeholder management skills.
• Fluency in English; Arabic a plus.

Responsibilities

• Execute regional marketing initiatives aligned with global brand strategy.
• Deliver retail activations, events, and campaigns that support store performance and brand visibility.
• Drive clienteling, loyalty, and customer engagement programs to strengthen long‑term client relationships.
• Support PR, influencer, and media initiatives to elevate brand awareness across the region.
• Managing marketing budgets, reporting, and performance tracking to maximise ROI.
• Build strong partnerships with global teams, retail stakeholders, agencies, and external partners.

Skills

Client loyalty

VIP events planning

Brand activation

Stakeholder management

Project management

Communication skills

English fluency

Arabic language

Education

Bachelor's degree in marketing/communication/related field

Job description

ZIMMERMANN is a global luxury fashion brand, founded in Sydney in 1991 by sisters Nicky and Simone Zimmermann. Renowned for its signature approach to sophisticated femininity, distinctive prints, and exceptional craftsmanship, the brand is present across Australia, Europe, the Americas, the Middle East and Asia.

Nicky Zimmermann’s creative vision and Simone Zimmermann’s strategic leadership have formed the foundation of the brand’s success. Their partnership – balancing design innovation with strong commercial direction – remains central to ZIMMERMANN’s identity and growth.

Today, ZIMMERMANN continues to redefine modern luxury with collections that celebrate self-expression. Grounded in Australian sun-soaked optimism, the brand resonates with women around the world. Our global teams are united by a shared commitment to creativity, quality, and evolving the brand with integrity and purpose.

At ZIMMERMANN, our people are at the heart of everything we do. We are committed to empowering talented individuals to build meaningful careers within an inclusive, collaborative, and forward‑thinking environment – where craftsmanship and innovation are celebrated, and individuality is valued.

The Opportunity

ZIMMERMANN is seeking a talented Marketing Specialist to join our Marketing team. In this role, you’ll play an important part in executing Zimmermann’s regional marketing strategy across the Middle East, ensuring brand consistency while driving commercial performance, helping to bring our collections to life.

You’ll support brand awareness, client engagement, retail performance, customer loyalty, and exceptional brand execution contributing to a brand defined by creativity, quality, and craftsmanship.

This opportunity is ideal if you’re motivated by brand building, client engagement, relationship management, collaboration, creativity, and delivering commercial impact and enjoy working in an environment where strong ideas are shaped through fittings, refinement, and thoughtful execution.

As a Marketing Specialist, you'll contribute to bringing Zimmermann's brand vision to life across the Middle East through impactful marketing and client experiences - balancing strategic and creative thinking with hands‑on execution to support outcomes across marketing, clienteling, PR, and retail activations. You'll collaborate closely with cross‑functional teams to help shape how we work today and how we evolve in seasons ahead.

Key Responsibilities

As a Marketing Specialist, your responsibilities will include:

• Executing regional marketing initiatives aligned with global brand strategy.
• Delivering retail activations, events, and campaigns that support store performance and brand visibility.
• Driving clienteling, loyalty, and customer engagement programs to strengthen long‑term client relationships.
• Supporting PR, influencer, and media initiatives to elevate brand awareness across the region.
• Managing marketing budgets, reporting, and performance tracking to maximise return on investment.
• Building strong partnerships with global teams, retail stakeholders, agencies, and external partners.

What You Will Bring

To succeed in this position, you will bring:

• Bachelor’s degree in marketing, communication, or any related field.
• Up to 5 years of experience in marketing, events, or retail marketing ideally within the luxury fashion sector.
• Proven track record of driving client loyalty, increasing customer lifetime value, and managing high‑value client portfolios.
• Experience planning and executing VIP events, exclusive client activations, or personalized engagement programs.
• Solid understanding of the Middle East luxury consumer and regional retail landscape.
• Commercial mindset with the ability to link brand activity to retail performance.
• Strong organisational, project management, and stakeholder management skills.
• High attention to detail and strong communication skills.
• Fluency in English; Arabic a plus.

Why Join ZIMMERMANN?

• Flexible work options that support balance and wellbeing.
• Access to tailored development plans and learning opportunities.
• Generous employee benefits and product discounts.
• Clear pathways for career progression within a global organisation.
• A collaborative, high‑performing, and inclusive team culture.

Please note that only shortlisted candidates will be contacted.

ZIMMERMANN is an equal opportunity employer. We assess all applicants based on their individual capabilities, experience, and qualifications and are committed to fostering a diverse and inclusive workplace. If you have any support or access requirements, please let us know at the time of application so we can assist you throughout the recruitment process.