We are seeking an experienced Marketing & Sales Manager to drive footfall, sales, revenue and audience growth for a restaurant business and its wider commercial ecosystem, which spans a restaurant, retail shop, business centre and an active events and activations programme.
Key Responsibilities
- The Restaurant — Primary Focus
- Lead the marketing, sales and business development of the Restaurant (and any sister restaurants) with the objective of increasing
- Footfall, reservations and covers
- Restaurant revenue
- Repeat visitation and customer retention
- Corporate, private and group dining
- Performance during quieter days and dayparts
- Partnerships and collaborations that introduce the Restaurant to relevant new audiences
- Retail Shop
- Develop the Retail Shop as an active revenue stream, working alongside relevant internal teams and the Events Coordinator
- Increase shop sales and footfall
- Promote products across the Restaurant and wider business audiences
- Develop corporate gifting and client relationships
- Identify external retailers, stockists and distribution opportunities aligned with brand standards
- Brief internal design teams to work on customised products, commissions and client-specific projects
- Business Centre
- Increase awareness, utilisation, bookings and recurring revenue for the Business Centre
- Attract individuals, entrepreneurs, companies and organisations requiring workspaces and meeting facilities
- Generate new and recurring clients
- Increase utilisation of available facilities
- Develop relevant corporate relationships and packages
- Identify crossover opportunities for catering, hospitality, events, retail and gifting
- Events & Activations
- Generate and sell events across appropriate spaces, including the restaurant, business centre and other event spaces
- Opportunities may include corporate and private events, launches, meetings, receptions, networking, cultural programmes, workshops, private dining and hospitality-led experiences
- Weekend Workshops & Activations: Work with the workshop and programming teams to develop a calendar of commercially viable weekend activities for children, families and adults
Additional Responsibilities
- Audience development and promotion
- Commercial packaging and pricing strategy
- Cross-promotion through all relevant channels
- Linking activities, where appropriate, to breakfast, lunch or refreshments
- Driving additional restaurant and retail spend
- Identifying successful programmes that can become recurring weekend activations
Team & Creative Management
The Manager will be based within the Restaurant and will lead and coordinate the social media team, a dedicated designer, in-house or outsourced photographers and videographers, and PR, marketing and specialist creative suppliers where appointed — responsible for briefs, priorities, calendars, deadlines, brand consistency and ensuring all creative output supports clear marketing and commercial objectives.
Requirements
- Fluent in Arabic and English, written and spoken
- Proven experience in a marketing and sales management role, ideally within hospitality, F&B, retail or a multi-brand commercial environment
- Strong track record of driving footfall, revenue and audience growth across multiple commercial channels
- Experience developing and managing an annual marketing, sales and activation calendar
- Confident building and managing a corporate and private sales pipeline, from proposal through to conversion
- Experience managing events, activations or venue-based commercial programming
- Comfortable leading and briefing a creative team, including social media, design, photography and videography
- Experience working with PR agencies and securing editorial coverage across relevant media
- Strong relationship-building skills, with experience developing corporate, government, tourism or hospitality partnerships
- Highly commercial mindset, comfortable being measured on revenue and conversion rather than activity alone
- Excellent organisational skills, with the ability to manage multiple commercial areas and priorities simultaneously
- Strong written and verbal communication skills, with high attention to brand consistency and presentation
ID: ZC163421