Marketing Manager

AccorHotel Fairmont; Ras Al Khaimah; Vor Ort; AED 240.000 - 360.000; Vollzeit

Zusammenfassung

Rixos Properties seeks a seasoned Marketing Director to shape and lead the brand's strategy across digital, traditional, and experiential channels in Ras Al Khaimah. You will drive customer acquisition, retention, and elevate the luxury guest experience through integrated campaigns.

You will manage a marketing team, oversee budget, analyze market data, partner with influencers, and ensure ESG goals are reflected in communications.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, or Communications.
• Minimum 10 years of marketing experience, with at least 5 years in a leadership role.
• Experience in hospitality, luxury, or service industry preferred.
• Strong leadership and strategic thinking capabilities.
• Deep knowledge of digital marketing strategies (SEO, SEM, social media, content marketing).
• Strong analytical skills and experience in budget management.
• Superior verbal and written communication skills.

Aufgaben

• Lead and develop the overall marketing strategy aligned with business goals.
• Manage the marketing department and execute initiatives across channels.
• Oversee brand positioning and identity across platforms.
• Implement integrated campaigns to drive acquisition and retention.
• Lead digital marketing including SEO/SEM, social media, and email campaigns.
• Leverage market research and data analytics to identify growth opportunities.
• Manage the marketing budget and optimize resource allocation for ROI.
• Lead, mentor, and inspire a high-performing marketing team.
• Manage public relations and brand partnerships with influencers and media.
• Ensure initiatives align with sustainability and ESG goals.

Kenntnisse

Strategic leadership

Digital marketing

SEO/SEM

Budget management

Brand development

Data analytics

Team mentorship

Communication skills

Ausbildung

Bachelor's degree in Marketing/Business/Communications

Tools

Google Analytics

CRM systems

HubSpot

Jobbeschreibung

Responsibilities

• Lead and develop the overall marketing strategy in alignment with Rixos Properties' business goals
• Manage the marketing department and ensure effective execution of all marketing initiatives across digital, traditional, and experiential channels
• Oversee and refine brand positioning and identity across all platforms
• Implement integrated marketing campaigns to drive customer acquisition and retention
• Lead digital marketing efforts including SEO/SEM, social media, and email campaigns
• Leverage market research and data analytics to identify growth opportunities
• Manage the marketing budget and optimize resource allocation for maximum ROI
• Lead, mentor, and inspire a high-performing marketing team
• Manage public relations and brand partnerships with influencers and media outlets
• Ensure marketing initiatives align with company sustainability and ESG goals

Requirements

• Bachelor's degree in Marketing, Business Administration, or Communications
• Minimum 10 years of marketing experience, with at least 5 years in a leadership role
• Experience in hospitality, luxury, or service industry preferred
• Strong leadership and strategic thinking capabilities
• Deep knowledge of digital marketing strategies (SEO, SEM, social media, content marketing)
• Strong analytical skills and experience in budget management
• Superior verbal and written communication skills

About the Company

Rixos pioneers the 'ALL Inclusive, ALL Exclusive' concept, offering luxurious stays, culinary delights, and wellness journeys inspired by local culture and global influences within a setting of unparalleled luxury.