Marketing Manager

Caliberly; Dubai; On-site; AED 201,000 - 357,000; Full time

Job summary

Caliberly seeks a marketing professional with Real Estate & Holiday Home experience in Dubai to drive growth and brand visibility. You will develop campaigns, oversee content, and coordinate events to showcase listings and attract buyers and investors.

Responsibilities include market research, digital marketing, lead generation, budget management, and collaboration with sales teams to align objectives. A proactive, results-driven mindset is essential.

Responsibilities

• Develop and Execute Marketing Strategies: Create and implement comprehensive marketing plans and campaigns tailored to real estate markets to drive brand awareness and generate leads.
• Market Research and Analysis: Conduct market research to identify trends, opportunities, and competitive analysis. Use insights to inform marketing strategies and decisions.
• Content Creation: Oversee the creation of compelling content for various channels, including websites, social media, email campaigns, and print materials. Ensure all content aligns with brand messaging and target audience.
• Digital Marketing: Manage and optimize digital marketing efforts, including SEO, PPC, social media advertising, and email marketing. Track and analyze performance metrics to optimize campaign effectiveness.
• Brand Management: Maintain and enhance the companys brand image across all marketing channels. Ensure consistency in messaging and visual identity.
• Lead Generation: Develop and implement lead generation strategies to attract potential buyers and investors. Monitor and report on lead conversion rates and ROI.
• Collaboration: collaborate to align marketing efforts with the marketing objectives. Provide support in creating sales collateral and promotional materials.
• Budget Management: Manage the marketing budget effectively, ensuring cost efficient allocation of resources and maximizing return on investment.
• Event Planning: Organize and execute promotional events, open houses, and property showcases to engage potential clients and promote listings.

Job description

Real Estate & Holiday Home experience is a must)

Key Responsibilities

• Develop and Execute Marketing Strategies: Create and implement comprehensive marketing plans and campaigns tailored to real estate markets to drive brand awareness and generate leads.
• Market Research and Analysis: Conduct market research to identify trends, opportunities, and competitive analysis. Use insights to inform marketing strategies and decisions.
• Content Creation: Oversee the creation of compelling content for various channels, including websites, social media, email campaigns, and print materials. Ensure all content aligns with brand messaging and target audience.
• Digital Marketing: Manage and optimize digital marketing efforts, including SEO, PPC, social media advertising, and email marketing. Track and analyze performance metrics to optimize campaign effectiveness.
• Brand Management: Maintain and enhance the companys brand image across all marketing channels. Ensure consistency in messaging and visual identity.
• Lead Generation: Develop and implement lead generation strategies to attract potential buyers and investors. Monitor and report on lead conversion rates and ROI.
• Collaboration: collaborate to align marketing efforts with the marketing objectives. Provide support in creating sales collateral and promotional materials.
• Budget Management: Manage the marketing budget effectively, ensuring cost efficient allocation of resources and maximizing return on investment.
• Event Planning: Organize and execute promotional events, open houses, and property showcases to engage potential clients and promote listings.