Marketing Manager

Le Royal Méridien Abu Dhabi; Abu Dhabi; On-site; AED 180,000 - 280,000; Full time

Job summary

Le Royal Méridien Abu Dhabi is seeking a Marketing Manager to lead property-level communications and promote on-brand messaging across traditional, digital and social channels to boost guest awareness and revenue.

You will develop direct marketing plans, campaigns and F&B promotions, collaborate with regional eCommerce and Marketing teams, and balance marketing and PR efforts to strengthen the hotel's brand and market share.

Qualifications

• 3–5 years of relevant experience in a 5-star luxury hotel marketing setting.
• Campaign development, execution and performance tracking experience.
• Brand activation experience that enhances awareness and guest engagement.
• Strong background in F&B marketing and room promotions in luxury hospitality.
• Solid expertise in digital marketing, especially Facebook marketing and social media strategy.
• Excellent communication, organizational and project management skills.
• Degrees in Marketing or related fields (2-year or Bachelor's) per the ad.

Responsibilities

• Create and execute property-level communications.
• Promote on-brand messaging across traditional, digital, and social channels.
• Develop direct marketing plans, targeted campaigns, and activated channels.
• Showcase F&B promotions to hotel guests and local patrons.
• Collaborate with regional eCommerce and Marketing teams to align efforts.
• Balance traditional and digital marketing and eCommerce activities.
• Contribute to PR activities for the hotel.
• Measure success via sales, revenue, and social engagement metrics.

Skills

Campaign development

Brand activation

Digital marketing

Facebook marketing

Communication skills

Project management

Social media strategy

Education

2-year degree in Marketing or related field

Bachelor's degree in Marketing or Business Administration

Job description

Marketing Manager is part of an important team that creates and executes property-level communications to our customers. This role promotes on-brand messaging to customers through traditional, digital, and social media channels all with the goal of enhancing the image of the hotel. This role helps build direct marketing plans, targeted campaigns, and activated channels to the end of driving consumer awareness and preference, increasing market share, and building broader portfolio and brand awareness. This role focuses on showcasing Food and Beverage promotions, both to hotel guests and to local patrons. As part of the Marketing team, this role is fully connected into resources in their region; Marketing Manager liaise and build deep partnerships with their regional eCommerce and Marketing teams to verify all local, social, and digital marketing efforts are effectively integrated with the selling efforts for the organization. This role also gets to do a little bit of everything, from balancing traditional and digital marketing and eCommerce activities to contributing to public relations (PR) activities for the hotel. Success is measured by how well they help drive the sales and revenue strategy of the property, social media engagement and also by how effectively leveraged the resources around them are to create truly compelling marketing and communications campaigns.

Qualification & Experience

• Minimum of 3-5 years of relevant experience in a 5-star luxury hotel setting.
• Demonstrated ability to handle a variety of marketing tasks, including campaign development, execution, and performance tracking.
• Proven experience in brand activation, with successful initiatives that enhance brand awareness and guest engagement.
• Strong background in Food & Beverage (F&B) marketing and room promotions, aligned with luxury hospitality standards.
• Solid expertise in digital marketing, particularly Facebook marketing and social media content strategy.
• Excellent communication, organizational, and project management skills
• 2-year degree from an accredited university in Marketing, Business Administration, Hotel and Restaurant Management, or Bachelor's degree in Marketing, Business Administration, or a related field.