Marketing Executive (Offline Marketing)

Confidential Company; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

Confidential Company seeks a capable events support professional to assist the Events Manager in planning, organizing, and executing offline marketing activities in Dubai. You will drive retail and ground-level campaigns to boost brand visibility and audience engagement, while coordinating logistics, calendars, and materials.

The role requires strong communication skills and the ability to work independently within a team.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration or related field.
• Minimum 5 years of relevant experience, with strong exposure to offline/on-ground marketing activities.
• Proven experience in retail and offline marketing, including mail and venue coordination, obtaining necessary permissions and approvals, assisting with in-mail marketing activations, product launches, sponsored events, exhibitions and road shows, and ensuring seamless on-ground brand visibility.
• Excellent communication (written & verbal) with strong interpersonal skills.
• Ability to work both independently and as part of a team.
• Age: 28-35 years
• Gender: Any

Responsibilities

• Assist the Events Manager in planning, organizing, and executing offline marketing activities (events, exhibitions, product launches, sponsored events, roadshows).
• Support development and execution of retail and ground-level marketing campaigns to enhance brand visibility and audience engagement.
• Provide administrative and operations support for marketing initiatives (calendar management, meeting coordination, logistics, and preparation of marketing materials).
• Support integrated marketing strategies across offline, digital, print, and social media channels, with a strong focus on on-ground activations.
• Coordinate with external vendors, suppliers, venues, and partners to ensure smooth execution of events and marketing activities.
• Oversee on-site execution of marketing initiatives to ensure brand guidelines and quality standards are consistently maintained.
• Prepare post-event and post-campaign reports, including performance analysis, PR coverage, feedback, and recommendations.
• Collaborate with inter-departmental teams to deliver cohesive and impactful eent and offline marketing campaigns.

Skills

Offline marketing

Event coordination

Vendor coordination

Communication

Education

Bachelor’s Degree in Marketing, Business Administration or related field

Job description

Assist the Events Manager in planning, organizing, and executing offline marketing activities, including events, exhibitions, product launches, sponsored events, and roadshows, ensuring timely and effective delivery. Support the development and execution of retail and ground-level marketing campaigns to enhance brand visibility and audience engagement. Provide administrative and operations support for marketing initiatives, including calendar management, meeting coordination, logistics, and preparation of marketing materials. Support integrated marketing strategies across offline, digital, print, and social media channels, with a strong focus on on-ground activations. Coordinate with external vendors, suppliers, venues, and partners to ensure smooth execution of events and marketing activities. Oversee on-site execution of marketing initiatives to ensure brand guidelines and quality standards are consistently maintained. Prepare post-event and post-campaign reports, including performance analysis, PR coverage, feedback, and recommendations. Collaborate with inter-departmental teams to deliver cohesive and impactful eent and offline marketing campaigns.

Desired Candidate Profile

• Bachelor’s Degree in Marketing, Business Administration or related filed.
• Minimum 5 years of relevant experience, with strong exposure to offline/on-ground marketing activities.
• Proven experience in retail and offline marketing, including mail and venue coordination, obtaining necessary permissions and approvals, assisting with in-mail marketing activations, product launches, sponsored events, exhibitions and road shows, and ensuring seamless on-ground brand visibility.
• Excellent communication (written & verbal) with strong interpersonal skills.
• Ability to work both independently and as part of a team.
• Age: 28-35 years
• Gender: Any