Marketing Executive

Ali & Sons Marine Engineering Factory (ASMEF); Dubai; On-site; AED 120,000 - 180,000; Full time

Benefits offered by this job

XPENG brand exposure

Automotive industry experience

Job summary

XPENG UAE is seeking a Marketing professional to plan and execute campaigns, manage content calendars, and analyze performance. The role requires strong analytics, Excel and PowerPoint skills, and the ability to coordinate with multiple teams and agencies to align with XPENG CI standards.

The candidate will leverage AI tools for research, content, and presentations while ensuring KPI tracking and reporting excellence in a dynamic automotive environment.

Qualifications

• Bachelors Degree in Marketing, Business, Communications, or related field.
• 3-5 years of marketing experience in brand, digital, communications, or commercial marketing.
• Strong Excel, PowerPoint, analytical, and reporting skills.

Responsibilities

• Support the planning and execution of marketing campaigns, product launches, and promotions.
• Develop content calendars and coordinate social media and digital activities.
• Monitor campaign performance and prepare monthly marketing reports.
• Analyse marketing and sales data using Excel and track KPIs such as CPL, conversion rates, ROI/ROAS, and engagement.
• Coordinate events, launches, mall activations, sponsorships, and partnerships.
• Conduct competitor and market analysis and identify marketing opportunities.
• Coordinate with agencies, suppliers, showrooms, Sales, and CRM teams.
• Ensure all marketing activities follow XPENG brand and CI standards.
• Use AI tools effectively for research, analysis, content, and presentations while validating outputs.

Job description

Job Description:

Key Responsibilities

• Support the planning and execution of marketing campaigns, product launches, and promotions.
• Develop content calendars and coordinate social media and digital activities.
• Monitor campaign performance and prepare monthly marketing reports.
• Analyse marketing and sales data using Excel and track key KPIs such as CPL, conversion rates, ROI/ROAS, and engagement.
• Coordinate events, launches, mall activations, sponsorships, and partnerships.
• Conduct competitor and market analysis and identify marketing opportunities.
• Coordinate with agencies, suppliers, showrooms, Sales, and CRM teams.
• Ensure all marketing activities follow XPENG brand and CI standards.
• Use AI tools effectively for research, analysis, content, and presentations while validating all outputs.

Qualifications & Experience

• Bachelors Degree in Marketing, Business, Communications, or related field.
• 3-5 years of marketing experience in brand, digital, communications, or commercial marketing.
• Strong Excel, PowerPoint, analytical, and reporting skills.
• Good understanding of digital marketing, social media, campaigns, and marketing KPIs.
• Creative, proactive, commercially minded, and able to take ownership.
• UAE market experience is an advantage.
• Excellent English communication skills; Arabic is an advantage.
• Automotive or agency experience is not mandatory.

Why Join Us?

• Work with XPENG, an innovative global EV brand.
• Join a leading automotive group in the UAE.
• Gain exposure to digital marketing, analytics, events, and brand strategy.
• Be part of a fast-growing and innovative automotive environment.