Marketing Director, Special Projects — 4‑Month Launch

Kerzner International Management; Dubai; On-site; AED 670,000 - 1,004,000; Full time

Job summary

One&Only The Palm seeks a Director, Marketing – Special Projects for a four-month assignment starting October 2026. The role focuses on new openings, launch strategy, and coordinating marketing across PR, social, digital, content, partnerships and CRM.

You will lead cross‑functional teams with senior leadership to deliver a cohesive resort story. The ideal candidate brings senior marketing leadership in luxury hospitality, with a track record of delivering openings, major campaigns and

Qualifications

• Experience in luxury hospitality openings or launches.
• Proven track record delivering openings, launches or major campaigns.
• Strong understanding of luxury positioning, storytelling and consumer behaviour.

Responsibilities

• Lead marketing workstreams for upcoming openings with launch plans and timelines.
• Develop the overarching narrative and ensure openings form a cohesive resort story.
• Create detailed pre-opening, launch and post-launch marketing plans.

Skills

Director-level marketing

Luxury hospitality

Project management

Launch strategy

CRM & paid media

Job description

One&Only The Palm seeks a Director, Marketing – Special Projects for a four-month assignment starting October 2026. The role focuses on new openings, launch strategy, and coordinating marketing across PR, social, digital, content, partnerships and CRM.

You will lead cross‑functional teams with senior leadership to deliver a cohesive resort story. The ideal candidate brings senior marketing leadership in luxury hospitality, with a track record of delivering openings, major campaigns and