Manager Value Proposition OTP & API

FMS.AE; United Arab Emirates; On-site; AED 279,000 - 446,400; Full time

Job summary

A leading technology firm in the United Arab Emirates seeks a Segment Marketing Manager with M2M experience. The role involves end-to-end ownership of M2M portfolios and designing customer propositions. Ideal candidates have a Bachelor's degree and 7-10 years in marketing, preferably with telecom exposure. Strong analytical and interpersonal skills are essential. This position focuses on digitalization and partnerships to enhance M2M market share.

Responsibilities

• End to end ownership of M2M portfolio with digitalization focus.
• Design promotions and propositions for customers.
• Manage acquisitions and develop onboarding journey.
• Develop business cases for M2M market solutions.
• Design GTM activities and manage launches.
• Develop strategies to increase M2M market share.
• Work with ICT to develop partnerships with application providers.

Skills

Knowledge of M2M market dynamics

Customer experience design

Pricing strategies

Analytical skills

Interpersonal communication

Understanding of communications and media

Knowledge of mobile network and IT BSS platforms

Education

Bachelor degree in Business Administration or Business Marketing

Job description

Responsibilities

• End to end ownership of M2M portfolio with digitalization and simplification focus
• Design ATL promotions and propositions for GLK customers
• Manage Acquisitions, develop journey for onboarding with CE
• Develop propositions & business cases for M2M market, including industry vertical business solutions working with ICT team to develop end to end IoT use cases
• Design GTM activities including launch management and communication
• Develop & execute strategies to increase M2M market share
• Work with ICT to develop partnerships with vertical application providers with core M2M products to increase share of wallet

Qualifications

• Minimum Bachelor degree in Business Administration or Business Marketing

Experience

• Minimum 7-10 years of experience in a Segment Marketing role along with M2M experience, preferably with telecom operator

Skills

• Good knowledge of the M2M market dynamics with special focus on customer value proposition development in the mobile business
• Strong knowledge of customer experience design, pricing strategies, base management, marketing research, product portfolio with a creative mind for new market innovations
• Solid analytical skills to understand complex and continuous changing environment
• Great interpersonal and communication skills with ability to deliver within a cross-functional environment
• Solid understanding of communications and media
• Good understanding of the core technology, API’s and its enablers with special focus on mobile network and IT BSS platforms