Manager - Resort Marketing

Wynnalmarjanisland; United Arab Emirates; On-site; AED 240,000 - 480,000; Full time

Benefits offered by this job

Healthcare package

Life insurance

Incentive programs

Leave policy

Job summary

Wynn Al Marjan Island is seeking a Resort Marketing Manager to join the Advertising and Brand Marketing team. The role focuses on strategy, brand storytelling, and cross-functional leadership to position the resort as a world‑class destination in the UAE.

Responsibilities include developing marketing strategies, leading integrated campaigns across channels, and collaborating with departments to align guest journeys and drive bookings. Fluency in English is required, with other languages a plus.

Qualifications

• 5–8 years of experience in hospitality or resort marketing.
• Proven ability to support integrated marketing campaigns across channels.
• Strong understanding of brand storytelling and guest engagement.
• Excellent communication and organizational skills.

Responsibilities

• Develop and implement comprehensive marketing strategies for Wynn Al Marjan Island.
• Lead cross-channel campaigns promoting rooms, dining, leisure, entertainment, and seasonal highlights.
• Ensure all communications reflect Wynn brand standards and luxury positioning.
• Direct content, visuals, and experiences showcasing the resort’s lifestyle and amenities.
• Collaborate with Rooms, F&B, Entertainment, Spa, Retail, Digital, PR, and Social Media teams.
• Support guest lifecycle marketing from inspiration to post-stay loyalty.
• Track campaign performance and insights to optimize impact and ROI.

Skills

Integrated marketing campaigns

Brand storytelling

Cross-functional leadership

Analytics platforms

English fluency

Budget management

Tools

Marketing analytics tools

Job description

On schedule to open in the United Arab Emirates in Spring 2027, Wynn Al Marjan Island has been created as an opulent and entertaining beachside destination for discerning guests to play and relax. Located less than 50 minutes from Dubai International Airport, this integrated resort offering 1,530 rooms and suites, 22 restaurants and lounges, a theatre, nightclub, and five‑star spa is currently under construction on a picturesque island that gracefully curves into the Arabian Gulf.

About the Position:

Wynn Al Marjan Island is currently seeking a Resort Marketing Manager to join the resort’s Advertising and Brand Marketing team.

Primary Duties and Responsibilities:

• Strategy and Brand Management: Develop and implement comprehensive marketing strategies that position Wynn Al Marjan Island as a world‑class destination and support overall resort performance.
• Integrated Campaign Planning: Lead cross‑channel campaigns promoting the full resort experience, including rooms, dining, leisure, entertainment, and seasonal highlights.
• Brand & Storytelling: Ensure all resort marketing communications reflect Wynn brand standards, luxury positioning, and a cohesive narrative across markets and platforms.
• Content & Creative Oversight: Direct the development of content, visuals, and experiences that showcase the resort’s unique lifestyle, amenities, and sense of place.
• Cross‑Functional Leadership: Collaborate closely with Rooms, F&B, Entertainment, Spa, Retail, Digital, PR, and Social Media teams to ensure alignment and integrated execution.
• Guest Journey Optimization: Support marketing initiatives across the guest lifecycle— from inspiration and booking to in‑stay engagement and post‑stay loyalty.
• Performance & Insights: Track campaign effectiveness, visitation drivers, and engagement metrics, using insights to refine strategy and maximize impact.
• Budget & Resource Management: Manage the resort marketing budget, ensuring disciplined spend, prioritization, and measurable outcomes.
• Market Awareness: Monitor industry trends, competitor activity, and guest preferences to keep the resort offering relevant, competitive, and aspirational.

About You:

• Minimum 5–8 years of experience in hospitality or resort marketing.
• Demonstrated success in supporting integrated marketing campaigns.
• Strong understanding of brand storytelling and guest engagement.
• Excellent communication and organizational skills.
• Experience with marketing tools and analytics platforms.
• Ability to work collaboratively across departments.
• Fluency in English; additional languages are a plus.

Benefits:

We offer an attractive salary, paid in Dirhams (AED), the local currency of the UAE. In addition, we offer an excellent leave policy, a healthcare package, life insurance, incentive programs, and other employee benefits. The result is a package that makes this role highly attractive to outstanding applicants seeking a career with Wynn Resorts, among the most renowned and celebrated brands in the global hospitality industry.