Influencer Marketing Manager - Strategy & Campaigns

Etihad; Abu Dhabi; On-site; AED 90,000 - 150,000; Full time

Job summary

Etihad Airways in Abu Dhabi is seeking a Manager Social Media Influencer Management to develop and manage relationships with influencers and celebrities to enhance our brand presence and engage our target audience.

You will lead influencer strategy, campaign execution, content coordination, and contracts, ensuring alignment with Journey 2030 and regulatory guidelines, with fluency in English and strong aviation/travel industry insight.

Qualifications

• Minimum 5 years' experience with a global social or digital agency, or in-house at a major brand.
• Demonstrated influencer management experience with strategy, planning and execution.
• Proven project management experience with agencies and external partners.
• Fluency in English; Arabic is a plus.
• Background in aviation, travel, tourism, or lifestyle is preferable

Responsibilities

• Develop and execute influencer marketing strategy aligned with Etihad's brand goals and objectives.
• Plan, coordinate, and execute influencer marketing campaigns, ensuring high-quality, on-brand messaging.

Skills

Influencer management

Strategic planning

Campaign management

Project management

English communication

Job description

Etihad Airways in Abu Dhabi is seeking a Manager Social Media Influencer Management to develop and manage relationships with influencers and celebrities to enhance our brand presence and engage our target audience.

You will lead influencer strategy, campaign execution, content coordination, and contracts, ensuring alignment with Journey 2030 and regulatory guidelines, with fluency in English and strong aviation/travel industry insight.