Growth Marketing Specialist — D2C & Creator Partnerships

Kayali; Dubai; On-site; AED 180,000 - 320,000; Full time

Benefits offered by this job

Premium Medical/Dental/Vision coverage

Find your Magic Days

Volunteer Day

Birthday Leave

Egg Freezing Benefits

Employee discounts on Kayali products

Quarterly product gifting

Job summary

KAYALI is expanding its Global Growth Marketing team to scale direct‑to‑consumer success across the US, UK, Europe and international markets. The Growth Marketing Executive will help execute and optimize growth initiatives across performance, affiliate, organic growth and sampling, reporting to the Global Growth Marketing Manager.

This role suits a data‑driven marketer with a passion for digital marketing who enjoys coordinating campaigns and driving scalable growth across channels.

Qualifications

• 2–4 years of experience in performance, growth or affiliate marketing, ideally within a beauty/fragrance brand.
• Strong analytical skills with GA4, Search Console and Excel.
• Experience running a creator or affiliate programme.
• Solid hands-on experience in SMA and SEA.
• Familiarity with GTM, Shopify and Google Merchant Centre.
• Excellent organisational skills and ability to manage multiple campaigns and deadlines.
• Collaborative team player across departments.

Responsibilities

• Act as day-to-day contact for performance marketing agency partner across SEA and paid social.
• Support campaign planning, setup and launch processes to ensure campaigns go live on schedule.
• Monitor campaign performance, budget pacing and delivery, identifying opportunities and issues.
• Coordinate assets, landing pages, tracking implementation and setup requirements with internal stakeholders/agency partners.
• Support testing initiatives across creative, audience and campaign strategies.
• Maintain tracking, feeds and measurement frameworks to stay accurate.
• Partner with PR and Influencer Marketing teams to maximize creator activations.

Skills

Analytical skills

SMA & SEA

Collaborative

Education

Bachelor's degree in Marketing/Business

Tools

GA4

Google Search Console

Excel

GTMs

Shopify

Google Merchant Centre

Job description

KAYALI is expanding its Global Growth Marketing team to scale direct‑to‑consumer success across the US, UK, Europe and international markets. The Growth Marketing Executive will help execute and optimize growth initiatives across performance, affiliate, organic growth and sampling, reporting to the Global Growth Marketing Manager.

This role suits a data‑driven marketer with a passion for digital marketing who enjoys coordinating campaigns and driving scalable growth across channels.