Global Brand & Marketing Leader

The Emirates Group; Dubai; On-site; AED 350,000 - 540,000; Full time

Job summary

The Emirates Group is seeking a Brand and Marketing Manager to develop and lead brand strategies for multiple business units within the CCMB framework. You will collaborate with Marketing Strategy and Insights teams to deliver integrated campaigns across customer journeys and touchpoints.

Role focuses on aligning brand objectives with business priorities, leveraging analytics, and managing a comprehensive Run and Build MarComms programme for global audiences.

Qualifications

• 8+ years experience in Marketing & Media, Communications, Brand/Product management.
• Degree or Honours in Marketing or Communications or equivalent.
• Working experience as a marketing communications manager with an international organisation.
• Experience in Airline/Travel industry preferable.

Responsibilities

• Develop and lead a brand strategy for assigned business units.
• Coordinate with CCMB and business units to align brand and marketing objectives.
• Lead stakeholder communications and ensure ROI on marketing spend.
• Collaborate with UX/BE teams and Marketing Analytics to inform campaigns.

Skills

Marketing experience

Brand management

Marketing & Media

Brand/Product management

Project management

Education

Marketing or Communications degree

Tools

PM certification

Job description

The Emirates Group is seeking a Brand and Marketing Manager to develop and lead brand strategies for multiple business units within the CCMB framework. You will collaborate with Marketing Strategy and Insights teams to deliver integrated campaigns across customer journeys and touchpoints.

Role focuses on aligning brand objectives with business priorities, leveraging analytics, and managing a comprehensive Run and Build MarComms programme for global audiences.