ELV SALES ENGINEER- Technical Solutions Specialist
AABTools Industrial Supplies is a UAE-based business-to-business solutions provider supporting professionals with industrial supplies for building, maintaining, repairing, and operating facilities.
Established in 1960, AABTools offers over 12,000 quality products and serves customers across various sectors, including energy and utilities, hospitality, construction, oil and gas, and property management.
With multiple locations across the UAE, dedicated technical sales teams, and a strong supply chain, AABTools combines technical expertise, tailored product recommendations, and comprehensive after-sales support to deliver reliable solutions to its customers.
ABOUT THE ROLE
The ELV Sales Engineer – Technical Solutions Specialist role serves as the technical backbone of the sales team, ensuring they are equipped with the technical knowledge and product expertise required to advise customers on ELV, networking, and electrical testing solutions.
The position combines technical product knowledge with customer engagement, sales enablement, product demonstrations, and market support. The successful candidate will work closely with internal sales teams and external customers to translate technical expertise into practical solutions.
KEY ROLES & RESPONSIBILITIES
Technical Enablement & Sales Support
- Equip the sales team with in-depth technical knowledge of electrical tools, applications, and industry best practices.
- Prepare and deliver technical presentations, product demonstrations, and workshops for sales staff and customers.
- Collaborate with clients' engineers and project managers to assess site requirements and recommend suitable solutions.
- Conduct product trials, application demonstrations, and on-site technical support where required.
- Coach and support sales staff in improving their technical competency and customer engagement.
- Schedule and conduct after-sales training sessions for customers.
Marketing & Product Support
- Support marketing initiatives, including trade shows, exhibitions, and promotional product demonstrations.
- Maintain up-to-date knowledge of AABTools' product portfolio, competitor offerings, and market trends.
- Develop technical content, guides, and documentation to support sales and customer understanding.
- Identify potential customers and project sites, track progress, and maintain relationships.
- Address technical customer enquiries and resolve product-related issues promptly.
- Document insights from customer visits, market trends, and competitor activities for internal reporting and strategy development.
Additional Responsibilities
- Coordinate with procurement, service, and logistics teams to ensure effective delivery and support of solutions.
- Contribute to business growth by supporting the sales strategy with technical expertise.
QUALIFICATION & EXPERIENCE
- Degree or Diploma in Electronics, Electrical Engineering, Telecommunications, Networking, IT, or a related engineering discipline.
- Experience in technical sales, preferably involving ELV, networking, telecommunications, test and measurement, or ICT products.
- Currently based in the UAE with proven UAE sales experience (mandatory).
- Valid UAE driving licence (mandatory).
- Strong technical aptitude with the ability to explain solutions clearly to customers.
- Confident in conducting customer meetings, demonstrations, and presentations.
- Strong communication, negotiation, and relationship-building skills.
- Self-driven and comfortable developing new business opportunities.
KEY SKILLS
Candidates with knowledge or experience in the following areas are preferred:
- ELV systems and structured cabling
- Copper and fibre-optic network testing
- LAN/network certification and qualification
- Fibre-optic testing and troubleshooting
- OTDR and optical loss testing
- Network installation and commissioning
- Ethernet and Power over Ethernet (PoE) testing
- Data centre and structured cabling environments
- Network troubleshooting tools and test equipment
- Electrical testing and measurement instruments, with the ability to explain technical applications clearly
- Excellent communication, presentation, and coaching skills
- Customer-focused mindset with strong problem-solving abilities
- Ability to work collaboratively with sales teams and independently on technical projects
- Proficiency in MS Office and CRM systems
- Willingness to travel to customer sites and company locations as required
Why Join AABTools?
- Work with established international brands and professional testing equipment.
- Gain exposure to advanced ELV, networking, fibre-optic, and electrical testing solutions.
- Combine technical expertise with customer engagement and business development.
- Grow your career with an established UAE industrial supplies business.