Dubai-based Global GTM Visual Design Lead

INITIO Parfums Privés; Dubai; On-site; AED 250,000 - 400,000; Full time

Job summary

INITIO Parfums Privés in Dubai is seeking a Global Go-To-Market Design Manager to lead Visual Merchandising strategy and in-store activations across all POS formats. You will adapt global campaign concepts into impactful retail experiences and ensure consistency of brand storytelling worldwide.

Based at the global headquarters in Dubai, the role requires strong design execution, collaboration with Trade Marketing and Global Design teams, and a passion for luxury retail environments.

Qualifications

• Master’s degree in Architecture, Scenography, or related field.
• Experience designing retail animations in POS and luxury environments.
• Proven ability to manage global/regional Visual and Trade Merchandising strategies.
• Portfolio demonstrating retail animation concepts and planograms.
• Fluency in English; French a plus.

Responsibilities

• Implement global Visual Merchandising principles across all POS formats including counters, boutiques, pop-ups, and window displays.
• Collaborate with Trade Marketing and Commercial teams to design local retail activations and pop-ups.
• Oversee production quality, approved materials, and samples to brand standards.
• Coordinate with stakeholders to ensure timely delivery of POSM to market warehouses.
• Anticipate sample development and local sourcing for all markets.
• Maintain elevated retail presentation standards to reinforce brand image.

Skills

Organization

Creativity

Attention to detail

Retail strategy

Stakeholder management

Project management

Collaboration

Education

Master’s degree in Architecture/Scenography or related field

Tools

SketchUp

VRay

Adobe Creative Suite

Job description

INITIO Parfums Privés in Dubai is seeking a Global Go-To-Market Design Manager to lead Visual Merchandising strategy and in-store activations across all POS formats. You will adapt global campaign concepts into impactful retail experiences and ensure consistency of brand storytelling worldwide.

Based at the global headquarters in Dubai, the role requires strong design execution, collaboration with Trade Marketing and Global Design teams, and a passion for luxury retail environments.