Digital Marketing Lead — MEA Campaigns & Analytics
Roche
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Job summary
Roche in the United Arab Emirates is seeking a Digital Marketing Partner to join the Middle East Integrated Marketing Solutions team. You will drive end-to-end campaign delivery, lead generation, and performance analytics across regional markets, collaborating with Product Managers, Medical, Legal and external agencies to ensure compliant online campaigns.
You will oversee Arabic content localization, CMS updates, and data-driven optimization, working with marketing tools and dashboards.
Qualifications
- 3–5 years of hands-on digital marketing experience with campaign execution and performance analytics.
- Full professional fluency in English and Arabic (reading, writing, speaking) is mandatory.
Responsibilities
- Initiate, design and manage end-to-end multi-channel digital campaigns (social, SEM, CRM) and website updates.
- Coordinate with Product, Medical, and Legal teams and external agencies to ensure timelines are met.
- Route promotional materials through internal approvals (e.g. Veeva) ensuring compliance and brand guidelines.
- Track, measure and report campaign performance and provide actionable insights for optimization.
Skills
Tools
Job description
Roche in the United Arab Emirates is seeking a Digital Marketing Partner to join the Middle East Integrated Marketing Solutions team. You will drive end-to-end campaign delivery, lead generation, and performance analytics across regional markets, collaborating with Product Managers, Medical, Legal and external agencies to ensure compliant online campaigns.
You will oversee Arabic content localization, CMS updates, and data-driven optimization, working with marketing tools and dashboards.
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