Digital Marketing Executive

algahwaalarabiya; Abu Dhabi; On-site; AED 90,000 - 150,000; Full time

Benefits offered by this job

Employment visa

Professional development

Collaborative work environment

Job summary

Al Gahwa Al Arabiya is seeking a Marketing Executive with 3–5 years in coffee/F&B to craft and execute creative marketing strategies that raise brand awareness and drive growth. You will develop campaigns across digital and offline channels, coordinate launches, and strengthen the brand across touchpoints.

The role requires strong content creation, analytics, and collaboration with sales and operations to boost footfall and revenue. Immediate joiners preferred.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications or related field.
• 3–5 years of proven marketing experience in coffee and F&B industry.
• Strong understanding of coffee shop marketing, customer engagement, retail promotions, and brand development.
• Experience in digital marketing, social media management, SEO, online advertising, and content creation.

Responsibilities

• Develop and implement strategic marketing plans for coffee products, equipment, and café business.
• Plan and run digital marketing campaigns across social media, Google Ads, email marketing, and other channels.
• Create engaging content for social media, websites, materials and campaigns.
• Coordinate product launches, promotions, in-store campaigns, and brand activation events.
• Build and maintain the brand identity across all marketing channels.

Skills

Marketing Strategy

Digital Marketing

Content Creation

SEO

Brand Development

Analytics

Campaign Management

Communication

Education

Bachelor’s degree in Marketing, Business Administration, Communications

Tools

Adobe Creative Suite

Canva

Google Analytics

SEO Tools

Job description

Al Gahwa Al Arabiya is looking for a dynamic, creative, and results-driven Marketing Executive to join our growing team. We are seeking a professional with 3–5 years of proven experience in the coffee and Food & Beverage (F&B) industry who can develop and execute innovative marketing strategies that enhance brand awareness, increase customer engagement, and drive business growth.

Candidates who are available to join immediately will be given preference.

Key Responsibilities

• Develop and implement strategic marketing plans to promote the company’s coffee products, coffee equipment, and café business.
• Plan and execute digital marketing campaigns across social media platforms, Google Ads, email marketing, and other online channels.
• Create engaging content for social media, websites, promotional materials, and marketing campaigns.
• Coordinate product launches, seasonal promotions, in-store campaigns, and brand activation events.
• Build and maintain the company’s brand identity across all marketing channels.
• Conduct market research to analyze customer trends, competitor activities, and new business opportunities within the coffee and F&B sector.
• Work closely with the sales and operations teams to develop campaigns that increase footfall, customer engagement, and revenue.
• Manage relationships with advertising agencies, designers, photographers, influencers, and media partners.
• Monitor marketing campaign performance using analytics and prepare reports with recommendations for continuous improvement.
• Ensure all marketing activities align with the company’s business objectives and brand standards.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• 3–5 years of proven marketing experience in the coffee and Food & Beverage industry.
• Strong understanding of coffee shop marketing, customer engagement, retail promotions, and brand development.
• Experience in digital marketing, social media management, SEO, online advertising, and content creation.
• Knowledge of marketing analytics tools and campaign performance measurement.
• Excellent communication, presentation, and organizational skills.
• Creative mindset with strong attention to detail and the ability to manage multiple projects.
• Proficiency in Microsoft Office and marketing tools; experience with graphic design software (Adobe Creative Suite or Canva) is an advantage.
• Ability to work independently and collaboratively in a fast-paced environment.
• Immediate joiners are highly preferred.

What We Offer

• Competitive salary based on qualifications and experience.
• Employment visa and benefits as per UAE Labour Law.
• Professional development and career growth opportunities.
• A collaborative and innovative work environment.
• Opportunity to contribute to the growth of a leading coffee and F&B company.