Digital & CX Manager

Nissan; Abu Dhabi; On-site; AED 300,000 - 520,000; Full time

Job summary

Nissan in Dubai is seeking a Digital and CX Manager to lead the lifecycle, deployment, and optimization of core digital platforms including ownership app and connected car services. You will drive immersive retail experiences, manage the 3D configurator, and oversee regional data architecture to support all markets.

The role requires 5-7 years of experience, fluency in English, and a strong understanding of the GCC digital landscape.

Qualifications

• Bachelor's degree in business administration or relevant field.
• 5-7 years of experience in automotive or digital roles.
• Strong understanding of GCC/ME digital landscape and tech adoption trends.
• Fluent in English.
• Sales and Service operations, Quality and Customer Experience knowledge.

Responsibilities

• Ownership App & CCS Product Management: define strategy, migrate markets to unified OEM app framework.
• Immersive Retail & Interactive Platforms: lead AR, 3D configurator, and showroom digitalization initiatives.
• Data Infrastructure & Lead Funnel Management: oversee system integrations and data coherence across platforms.

Skills

Product mindset

Matrix diplomacy

Agile

Problem solver

MS Office skills

Education

Bachelor's degree in business administration or relevant degree

Tools

Salesforce

Job description

Job description

At Nissan, we're not just building cars, we're revolutionizing mobility. We believe that every individual possesses a unique set of skills and passions that can be harnessed to drive innovation and shape the future of the automotive industry. Our global impact is fueled by dedicated minds, crafting and delivering innovation since 1933. For over 90 years, our core belief in doing what others don\'t, has driven innovation and excitement for our customers, shaping Nissan into the business it is today. We are not just a company - we\'re a movement, pushing boundaries and embracing the spirit of "Defy Ordinary".

We are now looking for an Digital and CX Manager, to join Nissan in Dubai. As Digital and CX Manageryou will be responsible for:

• Driving the lifecycle, deployment, and optimization of core digital platforms, including the standalone ownership app and connected car app, immersive retail technologies (Apple Vision Pro, Showroom Digital Tables)


• Manage fully the 3D vehicle configurator, and the regional technical data architecture ensuring seamless operational backbone support across all markets


• Future-proof the region’s digital product ecosystem and data infrastructure.

In this role you will:

1. Ownership App & Connected Car Services (CCS) Product Management

• App Strategy & Migration: Framework the regional app strategy and execute the vision to transition markets from legacy NSC apps to the unified standalone OEM app framework.


• Stakeholder & Stack Alignment: Align with NSCs on the technical stack, feature roadmaps, and the development of local community spaces.


• Go-To-Market: Manage the GTM strategy and execution for all app-related topics, including of Ownership app, Connected Car Services (CCS) and third-party localized services (e.g., CAFU).


• Performance Optimization: Review, analyze, and optimize CCS activation rates using data-driven methodologies (PDCA loops).

2. Immersive Retail & Interactive Platforms

• Spatial Computing & AR: Own the strategy, vendor coordination, and deployment roadmap for Apple Vision Pro virtual showroom experiences.


• Showroom Digitization: Lead the end-to-end management, software optimization, and scaling of physical/digital interactive of Digital Table


• 3D Configurator Lifecycle: Full ownership of the 3D vehicle configurator asset pipeline, managing everything from technical briefing to delivery, asset integration, and alignment with global platforms


• Manage PIM (Product Information Management) tool – Vehciles and accessories specs .

3. Data Infrastructure & Lead Funnel Management

• Systems integrations of different parties (NSCs, CDP, AMIEO hub)


• Data Integration: Support data enhancement on vehicle milestones and core connectivity requirements (e.g., BSP, One ID integrations).

What we are looking for:

• Bachelor's degree in business administration or relevant degree


• 5-7 years of experience


• General automotive market knowledge


• Strong understanding of GCC/ ME digital landscape and tech adoption trends


• Computer science and Salefforce management are big plus


• Competent MS Office Skills


• Sales and Service operations, Quality and Customer Experience knowledge


• Fluent in English


• Product Mindset: Highly structured thinker who looks at systems, scalability, and data integrity.


• Matrix Diplomacy: Proven ability to work cross-functionally (with IT, Marketing, Sales, and external tech partners) and influence diverse, regional NSC stakeholders.


• Problem Solver: Eager to dig into complex technical or data blocks to streamline backend operations.


• Agile & Curious: Passionate about future-proofing the automotive customer journey through cutting-edge tech.

At Nissan, we believe that the differences among us - differences in race, gender, age, mindset, religion, people with disabilities and much more - make us stronger and equip us to better serve our customers and communities. We are committed to creating positive change that ensures transparency and inclusivity throughout the career journey, in order to build teams that create a sense of belonging for all members

Dubai United Arab Emirates