Customer Strategy Manager is responsible for developing and executing strategies that improve customer acquisition, engagement, retention, satisfaction, and overall customer value.
Location : Dubai, U.A.E
Salary : AED 23,000+ benefits.
Key Responsibilities
- Develop customer strategies aligned with overall business and commercial objectives.
- Analyze customer data, behavior, feedback, and market trends to identify opportunities.
- Segment customers and develop targeted strategies for different customer groups.
- Identify opportunities to improve customer experience and journey across key touchpoints.
- Work with Sales, Marketing, Product, Operations, and Customer Success teams to execute strategic initiatives.
- Build business cases and recommendations using customer and commercial insights.
- Monitor KPIs such as retention, churn, customer lifetime value, satisfaction, engagement, and revenue.
- Lead strategic projects designed to increase customer loyalty and profitability.
- Present insights, recommendations, and performance updates to senior leadership.
- Continuously assess competitors and market developments to inform customer strategy.
Ideal Candidate
- 5-8+ years of experience in customer strategy, consulting, commercial strategy, customer experience, marketing, or a related field.
- Strong analytical and problem-solving skills.
- Comfortable working with customer data and translating analysis into actionable recommendations.
- Strong stakeholder management and communication skills.
- Commercially minded, with a strong understanding of customer economics and business performance.
- Experience managing cross-functional projects.
- Strong presentation and storytelling skills.