Content Creator

ZSR Middle East - Luxury Real Estate Company in Abu Dhabi; Abu Dhabi; On-site; AED 120,000 - 180,000; Full time

Job summary

ZSR Middle East is seeking a full-time Content Creator in Abu Dhabi to craft compelling luxury property stories for social media, websites, and campaigns. You will plan calendars, write descriptions, and produce visual/video content with the marketing team, ensuring brand consistency and high engagement.

Collaborate with sales and listing teams to gather accurate information, analyze performance metrics, and stay ahead of industry trends to refine content strategies for premium properties.

Qualifications

• Strong content creation skills including writing, storytelling, and basic visual/video production.
• Experience with social media management and digital marketing tools.
• Ability to plan and organize content calendars, manage multiple projects, and meet deadlines.
• Familiarity with real estate or luxury brands and ability to communicate value to high-net-worth clients.
• Proficiency in English; Arabic language skills are an advantage.
• On-site work with cross-functional teams (sales, marketing, property management).
• Relevant education in marketing, communications, media, or related field.

Responsibilities

• Plan content calendars and coordinate with marketing to align with campaigns.
• Write property descriptions and posts for social media and websites.
• Create visual and video content with the marketing team for campaigns.
• Optimize materials for engagement and lead generation.
• Collaborate with sales and listing teams to gather accurate information.
• Maintain brand tone and visuals across all channels.
• Monitor performance analytics and adjust content strategies accordingly.
• Stay current with industry trends and best practices in luxury branding and digital marketing.

Skills

Content creation

Social media management

Content calendar planning

Luxury real estate familiarity

English proficiency

Education

Bachelor’s in Marketing/Communications

Job description

Company Description ZSR Middle East is a premier Abu Dhabi real estate brand, specializing in luxury homes, villas, and high-end investment properties. The company focuses on personalized service and bespoke solutions, offering a seamless experience from initial consultation through to key handover. ZSR provides clients with access to some of the finest properties in Abu Dhabi, emphasizing quality, exclusivity, and refined living. The team is dedicated to redefining sophisticated living for a diverse clientele, including local and international investors and residents. Working at ZSR means joining a growing organization committed to excellence, professionalism, and client satisfaction in the luxury real estate market.
Role Description This is a full-time, on-site Content Creator role based in Abu Dhabi. The Content Creator will develop and produce digital content that showcases luxury properties and brand stories across social media, websites, and marketing campaigns. Daily responsibilities include planning content calendars, writing property descriptions and posts, creating visual and video content with the marketing team, and optimizing materials for engagement and lead generation. The role also involves collaborating with sales and listing teams to gather accurate information, maintaining brand consistency in tone and visuals, and monitoring performance analytics to refine content strategies. The Content Creator is expected to stay current with industry trends and best practices in luxury branding and digital marketing.
Qualifications

• Strong content creation skills, including writing, storytelling, and basic visual or video production for digital platforms.
• Experience with social media management and digital marketing tools to drive engagement and leads.
• Ability to plan and organize content calendars, manage multiple projects, and meet deadlines in a fast-paced environment.
• Familiarity with real estate or luxury brands, with an understanding of how to communicate value to high-net-worth clients (preferred).
• Proficiency in English; Arabic language skills are an advantage.
• Comfort working on-site with cross-functional teams, including sales, marketing, and property management.
• Relevant education in marketing, communications, media, design, or a related field, or equivalent practical experience.
• Strong attention to detail, creativity, and a professional, client-oriented mindset.