Commercial Finance Manager

BAT; Dubai; On-site; AED 360,000 - 600,000; Full time

Benefits offered by this job

Market leading bonus

Health plans

Work-life balance initiatives

Transportation support

Flexible holiday plan

Job summary

BAT in the United Arab Emirates is seeking a Commercial Finance Manager to drive strategic financial support across the APMEA West region. You will partner with senior stakeholders to optimize pricing, investments and performance, delivering dashboards and insightful analyses to influence decisions.

The role requires 4+ years in FMCG finance, IFRS knowledge, and strong Excel/SAP expertise. A market-competitive package with bonus and benefits is offered; Dubai-based position on-site.

Qualifications

• 4+ years of finance experience in FMCG or similar environment.
• Professional finance qualification preferred; bachelor's required; master is a plus.
• Strong knowledge of IFRS, internal controls and budgeting/forecasting.

Responsibilities

• Support strategic growth initiatives across APMEA West aligned with commercial priorities.
• Deliver insights to support volume and value share growth.
• Lead pricing, budgeting and capex/resource allocation.
• Develop financial KPI dashboards and provide senior stakeholder analyses.
• Ensure governance, risk controls and accurate regional reporting.

Skills

Analytical thinking

Stakeholder management

Communication skills

Leadership

Education

Bachelor's degree in Finance or related field

CIMA/ACCA/CPA preferred

Tools

Excel

SAP/BPC

Power BI

Tableau

Job description

Job Description:

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow by Building a Smokeless World. To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can't wait, let's shape it together!

British American Tobacco UAE has an exciting opportunity for a Commercial Finance Manager

Your Key Responsibilities Will Include

• Support the delivery of strategic growth initiatives across APMEA West aligned with commercial priorities.
• Enhance business performance by delivering insights and analyses to support volume and value share growth.
• Act as a trusted business partner by proactively engaging stakeholders, building trust and buy-in and fostering strong cross-functional relationships across the organisation.

Revenue Growth

• Embed Revenue Growth Management (RGM) into everyday decisions to optimize pricing, promotions, and portfolio.
• Lead Pricing and Excise committees to ensure competitiveness while maintaining sustainable profitability within market and regulatory frameworks.
• Support business growth by unlocking and executing new categories launches / opportunities across key markets.
• Provide insightful industry analysis covering macroeconomic trends, regulatory developments, competitor intelligence, and consumer behaviour to support strategic decisions.
• Develop and maintain robust industry models to enable accurate forecasting, scenario planning and data-driven decision making.

Resource Allocation

• Ensure robust resource allocation through data driven investment decisions aligned with strategic priorities and consumer focus.
• Manage APMEA West Marketing Spend and Capex budgets, optimizing investment allocation across key markets in line with commercial priorities.
• Evaluate business cases through post-implementation reviews to ensure value delivery and assess whether expected benefits were achieved.
• Manage TCI (Total Customer Investment) for APMEA West markets, ensuring accuracy and providing insights to enhance investment effectiveness.
• Drive Marketing Spend Effectiveness to maximize the efficiency/effectiveness of spend, especially for major key touchpoints (BA, ISF, Agency, Research etc.).

Management Reporting

• Review and manage financial performance of A-West markets, ensuring insights are provided to support commercial decision-making.
• Manage the OTIF delivery of all reporting and regional requirements from Commercial Finance perspective.
• Develop and maintain Financial KPI dashboards (Power BI dashboard)
• Supports the preparation of analyses for presentations to Senior Stakeholders.
• Responsible for Regional submissions, ensuring accurate and timely Pricing Tracker and Competition Reporting

Accounting Standards

• Understands impact of Group IFRS implications for reported results and ensures consistency and adherence to global accounting standards.

Risk and Controls & Governance

• Follows governance and risk guidelines to ensure that controls are in place particularly with regards to Resource Allocation policy in area of Marketing Investment, Pricing Governance in line with Marketing Governance Framework and ensures all controls in the Control Navigator space are tracked/addressed and mitigated where applicable.

Lead GBS (Global Business Services) team

• By ensuring the right guidance and development plans are in place to drive success in achieving the team's collective goals.

What are we looking for?

• 4+ years of finance experience in a global FMCG or similar fast-paced consumer goods environment
• Professional finance qualification (CIMA/ACCA/CPA) preferred; Bachelor's degree in Finance, Business Administration or related field required (Master's is an advantage)
• Strong knowledge of IFRS, modern accounting practices, and internal controls/compliance
• Solid FP&A experience including budgeting, forecasting, financial modelling, and variance analysis (revenue, cost, margin)
• Experience in commercial finance activities such as pricing, marketing investment, and capex/resource allocation
• Strong analytical and problem-solving skills with the ability to interpret data and challenge business decisions
• Advanced Excel skills and proficiency in MS Office; experience with SAP/BPC and exposure to BI tools (e.g. Power BI, Tableau) is an advantage
• Strong business acumen with ability to simplify complex information and communicate effectively
• Good stakeholder management and cross-functional collaboration skills
• Ability to manage multiple priorities in a fast-paced, deadline-driven environment
• Proactive, resilient, and demonstrates strong integrity, accountability, and professionalism
• Leadership capability with ability to motivate and develop others is an advantage
• Strong communication, presentation, and relationship-building skills across finance and business teams

What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement - it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We're one of the few companies named as a Global Top Employer by the Top Employers Institute - certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.

Requirements: