Branding & PR Manager

INGOT; United Arab Emirates; On-site; AED 350,000 - 550,000; Full time

Job summary

INGOT Group is seeking a Branding & PR Manager to own brand integrity across INGOT Rise, Finoro and the Group at large. You’ll lead PR strategy, manage media relationships, and ensure consistent on-brand messaging across markets.

This role requires strong Arabic and English communication, a proven track record in multi-brand environments, and the ability to drive premium positioning in regulated sectors.

Qualifications

• 10 years of experience in branding, PR or corporate communications in luxury retail or regulated industries.
• Fluent Arabic and professional English; able to produce bilingual materials for regional audiences.
• Proven track record managing brand identity and PR for multiple brands within a group or holding structure.
• Strong media network across UAE and wider MENA with relationships in financial, business and lifestyle press.
• Experience managing PR and creative agencies and ensuring brand standards across touchpoints.

Responsibilities

• Develop and maintain a Group level brand architecture differentiating INGOT Rise and Finoro.
• Enforce brand guidelines across all materials to ensure consistent tone, positioning and visuals.
• Present each brand as premium, credible and internationally recognized across all markets.
• Tailor Group brand direction for GCC, MENA, LATAM and Africa while preserving consistency.
• Build and maintain media relationships and secure high-quality coverage across markets.

Skills

Brand management

PR

Corporate communications

Arabic language

English language

Media relations

Agency management

Crisis communications

Bilingual materials

Job description

Purpose of Role Summary

Branding amp PR Manager owns brand consistency and public reputation across INGOT Group s three brands INGOT Rise and Finoro You safeguard a distinct on brand identity for each entity while ensuring all three operate under a coherent Group level architecture You lead PR strategy manage media relationships across the Group s markets and act as the guardian of brand integrity for a multi asset financial services group operating in regulated markets

Main Activities amp Responsibilities

• Develop and maintain a Group level brand architecture that clearly differentiates INGOT Rise and Finoro while keeping each aligned to shared Group values and visual standards
• Own and enforce brand guidelines across all three brands reviewing marketing PR and partner facing materials to ensure consistent tone positioning and visual identity Group-wide
• Bring a sharp brand building sensibility to how each brand is presented ensuring INGOT Group s identity reflects a premium credible and internationally recognized standard across wholesale trading retail trading and wealth management
• Tailor Group brand direction for GCC MENA LATAM and African markets without diluting consistency
• Build and maintain strong relationships with financial business and industry media across the Group s operating markets and key global hubs aligned with INGOT Group s international expansion vision securing high quality coverage for all three brands
• Plan and execute PR campaigns press releases and media kits for product launches sponsorships and corporate announcements across INGOT Rise and Finoro
• Support senior leadership with speaking opportunities media training and key messaging and act as first responder for reputational or crisis communications matters at Group level
• Maintain an active network of journalists PR agencies and industry publications
• Review and approve marketing campaigns sponsorships and partnership content across all three brands to ensure every touchpoint reflects the correct brand voice and Group standards
• Manage relationships with creative PR and design agencies briefing them on Group brand standards and holding them accountable for on-brand high quality output
• Plan flagship brand activations launch events exhibitions and sponsorship activations that elevate the Group s presence in key markets
• Monitor brand usage and public perception across all three brands flagging and resolving misuse inconsistency or reputational risk before it escalates
• Work closely with Compliance and Legal to ensure all branding PR and marketing content meets regulatory requirements across the Group s licensed jurisdictions
• And any other duties related to the role

Required Skills amp Experience

• 10 years of experience in branding PR or corporate communications ideally spanning both luxury retail brands and regulated industries such as financial services
• Native or fluent Arabic speaker with strong professional English comfortable producing bilingual materials for regional and international audiences
• Proven track record managing brand identity and PR for multiple brands or business units simultaneously ideally within a group or holding-company structure
• Strong media network across UAE and wider MENA region with established relationships with financial business and lifestyle press nbsp
• 10+ years of experience in branding, PR, or corporate communications, ideally spanning both luxury/retail brands and regulated industries such as financial services
• Native or fluent Arabic speaker with strong professional English, comfortable producing bilingual materials for regional and international audiences
• Proven track record managing brand identity and PR for multiple brands or business units simultaneously, ideally within a group or holding-company structure
• Strong media network across UAE and wider MENA region, with established relationships with financial, business, and lifestyle press
• Experience managing PR and creative agencies, briefing external partners, and holding them to brand and quality standards
• Understanding of brand governance in regulated environments, with the ability to work closely with Compliance and Legal on approved messaging
• Based In Dubai, UAE, with flexibility to travel across Group markets if needed.