Automotive CRM & Lead Optimization Specialist

Legend Holding Group Ltd; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Legend Holding Group Ltd is seeking an Automotive CRM Executive in Dubai to manage the end-to-end customer relationship lifecycle within our CRM system. You will drive lead qualification, nurture cycles, and post-sales engagement to boost retention and value.

You will collaborate with sales and aftersales to deliver actionable insights, automate processes, and maintain data integrity while ensuring a personalized customer journey across touchpoints.

Qualifications

• Bachelor’s degree in marketing, business administra­tion, or related field.
• 2–4 years of CRM experience, preferably in automotive sales/aftermarket.
• Strong knowledge of automotive dealership processes (sales, service, F&I).
• Hands-on experience with CRM platforms such as Salesforce, Zoho, AutoMate, or similar.
• Analytical mindset with advanced Excel and reporting skills.

Responsibilities

• Lead management: monitor and follow up on leads across channels with timely updates.
• Track, assign, and follow up leads to support sales conversions.
• Maintain CRM with up-to-date customer and vehicle info, ensuring accuracy and policy compliance.
• Monitor customer touchpoints across sales and service for a seamless experience.
• Develop and execute regular follow-up campaigns for prospects, reminders, and loyalty programs.
• Generate daily, weekly, and monthly CRM reports for management on performance and satisfaction.
• Ensure CRM SOP adherence and provide training when needed.

Skills

CRM systems

Salesforce

Zoho

AutoMate

Excel

Reporting

Bilingual Arabic/English

Interpersonal skills

Education

Bachelor's degree

Tools

Salesforce

Zoho

AutoMate

Job description

Legend Holding Group Ltd is seeking an Automotive CRM Executive in Dubai to manage the end-to-end customer relationship lifecycle within our CRM system. You will drive lead qualification, nurture cycles, and post-sales engagement to boost retention and value.

You will collaborate with sales and aftersales to deliver actionable insights, automate processes, and maintain data integrity while ensuring a personalized customer journey across touchpoints.