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Aldar Development is seeking a senior marketing and events leader to design and execute comprehensive events plans that support the launch of new projects in Abu Dhabi. The role involves managing budgets, coordinating with communications and cross-functional teams, and measuring event impact to drive demand and brand positioning.
The ideal candidate has 8+ years in marketing and events within real estate, with strong leadership and strategic planning capabilities, and a MBA is preferred.
Develop comprehensive events promotional and activities plan for Aldar Development to effectively support the launching of new projects and contribute to the success of the entity s business objectives Leverage the downstream marketing implementation and tactics with events that reinforce the achievement of those outputs and monitor resultsDevelop short and long-term planning and management of events to build a value-based customer relationships that enable achievement of objectives for Aldar DevelopmentUnderstand the business value proposition competitive advantage and generate events and marketing plans built around specific target segments to ensure driving demand and correct positioning of Aldar Development projectsResponsible for smooth execution of events including project conceptualization management design budget and success measurement toolsEnsure timely and quality execution of all events activities inline with the brand and positioning of Aldar Developments to the desired target audiencesAdminister all phases of the event activities including but not limited to planning marketing servicing and administrative proceduresDevelop budgets of each project and ensure the implementation plan is shared with all related partiesDevelop forecast and monitor events expenses to ensure cost are within the approved budgetPromote the event through different communication channels i e digital media promotional campaign etc Work closely with communications team to ensure maximum leverage from media amp PRDevelop methods to evaluate measure event success i e post-event evaluation survey etc to ensure high-quality customer experienceExtend any support needed to other team membersPromote the division stay informed about industry trends and ensure compliance with regulations
FIELD OF EXPERIENCE : Real-estate, or a relevant sector.
Proven ability to deliver authoritative, knowledgeable leadership to all marketing, advertising and promotional staff and activitiesConfident in applying new technologies and innovate solutionsCreative problem solving and planning skillsAdapt to changing conditionsAbility to prioritize, Hands on and action orientedDemonstrated success in defining and launching complex real estate productsExcellent written and verbal communication skillsProven ability to influence cross-functional teams without formal authorityDemonstrated advanced communication, motivational and interpersonal skillsAble to take firm and timely decisionsProven values-based leadership and negotiation skills
Bachelor s degree in Business, Economics or Finance, MBA prefereed
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