Assistant Vice President - Events

Aldar Academies; Abu Dhabi; On-site; AED 250,000 - 380,000; Full time

Job summary

Aldar Academies seeks a seasoned Marketing & Events leader to develop and manage comprehensive events, promotions and activities plans that support Aldar Development's project launches and business objectives.

You will oversee end-to-end event delivery, budget planning, channel promotion, media relations and post-event evaluation to drive demand, reinforce positioning and maximize customer experience.

Qualifications

• 8+ years in marketing and events, preferably in real estate.
• Bachelor's degree in Business, Economics or Finance; MBA preferred.

Responsibilities

• Develop short and long-term planning and management of events to build value-based customer relationships and enable objectives for Aldar Development.
• Understand value proposition and generate events and marketing plans around target segments to drive demand and correct positioning.
• Oversee smooth execution of events including conceptualization, design, budget, and success measurement tools.
• Ensure timely and quality execution of all events activities aligned with brand and Aldar Developments’ positioning.
• Administer all phases of event activities, including planning, marketing, servicing, and administrative procedures.
• Develop budgets and monitor expenses to stay within approved budgets; promote events through digital media and campaigns.
• Collaborate with communications team to maximize media & PR leverage and measure event success via post-event surveys.

Skills

Event planning

Marketing leadership

Budget management

Cross-functional collaboration

Digital marketing

Communication skills

Education

Bachelor's degree in Business/ Economics/ Finance

MBA

Tools

CRM software

Marketing automation tools

Job description

Job Purpose

• Develop comprehensive events, promotional and activities plan for Aldar Development to effectively support the launching of new projects and contribute to the success of the entity's business objectives
• Leverage the downstream marketing implementation and tactics with events that reinforce the achievement of those outputs and monitor results

Roles And Responsibilities

• Develop short and long-term planning and management of events to build a value-based customer relationships that enable achievement of objectives for Aldar Development
• Understand the business value proposition, competitive advantage and generate events and marketing plans built around specific target segments to ensure driving demand and correct positioning of Aldar Development projects
• Responsible for smooth execution of events including project conceptualization, management, design, budget, and success measurement tools
• Ensure timely and quality execution of all events activities inline with the brand and positioning of Aldar Developments to the desired target audiences
• Administer all phases of the event activities, including but not limited to planning, marketing, servicing, and administrative procedures
• Develop budgets of each project and ensure the implementation plan is shared with all related parties
• Develop, forecast, and monitor events expenses to ensure cost are within the approved budget
• Promote the event through different communication channels i.e., digital media, promotional campaign, etc.
• Work closely with communications team to ensure maximum leverage from media & PR
• Develop methods to evaluate / measure event success i.e., post-event evaluation survey, etc. to ensure high-quality customer experience
• Extend any support needed to other team members
• Promote the division, stay informed about industry trends, and ensure compliance with regulations

Qualification And Experience

RELATED YEAR OF EXPERIENCE:

Min of 8+ years of progressive Marketing and Events experience preferably in real estate

FIELD OF EXPERIENCE

Real-estate, or a relevant sector.

Technical And Interpersonal Skills

• Proven ability to deliver authoritative, knowledgeable leadership to all marketing, advertising and promotional staff and activities
• Confident in applying new technologies and innovate solutions
• Creative problem solving and planning skills
• Adapt to changing conditions
• Ability to prioritize, Hands on and action oriented
• Demonstrated success in defining and launching complex real estate products
• Excellent written and verbal communication skills
• Proven ability to influence cross-functional teams without formal authority
• Demonstrated advanced communication, motivational and interpersonal skills
• Able to take firm and timely decisions
• Proven values-based leadership and negotiation skills

QUALIFICATION

• Bachelor's degree in Business, Economics or Finance, MBA prefereed

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.