Assistant Marketing Manager

Confidential; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

Confidential in Dubai is seeking an experienced Assistant Marketing Manager to lead consumer and brand marketing initiatives, support trade activities, and contribute to product launches.

The ideal candidate has 5+ years of FMCG marketing, UAE market familiarity, and hands-on trade marketing experience; knowledge of UAE retail channels and consumer behavior is essential.

Qualifications

• 5+ years of FMCG marketing experience.
• UAE FMCG experience is mandatory.
• Hands-on experience in trade marketing.
• Involvement in new product development and product launches.
• Understanding of UAE retail channels and consumer behavior.

Responsibilities

• Develop and execute consumer and brand marketing strategies aligned with business objectives.
• Support trade marketing activities and ensure effective market execution.
• Contribute to new product development initiatives and product launch activities.
• Analyze consumer trends, market insights, and retail opportunities.
• Work with cross-functional teams to support marketing campaigns and brand growth.
• Maintain strong understanding of UAE retail channels and consumer behavior.

Skills

Consumer marketing

Brand marketing

Trade marketing

New product development

Market analysis

Job description

A leading organization in the FMCG sector is seeking an experienced Assistant Marketing Manager to join its team in Dubai, United Arab Emirates. The ideal candidate should have strong expertise in consumer marketing, trade marketing, and new product development, with a deep understanding of the UAE FMCG market.

Key Responsibilities

• Develop and execute consumer and brand marketing strategies aligned with business objectives.
• Support trade marketing activities and ensure effective market execution.
• Contribute to new product development initiatives and product launch activities.
• Analyze consumer trends, market insights, and retail opportunities.
• Work closely with cross-functional teams to support marketing campaigns and brand growth.
• Maintain strong understanding of UAE retail channels and consumer behavior.

Requirements

• 5+ years of experience in FMCG Marketing.
• UAE FMCG experience is mandatory.
• Strong exposure to consumer and brand marketing.
• Hands-on experience in trade marketing.
• Proven involvement in new product development and product launches.
• Good understanding of UAE retail channels and consumer behavior.
• Familiarity with Indian consumer preferences and Indian-origin FMCG categories.
• UAE-based candidates are preferred.